What kind of content does Sav Todd make?
Sav Todd crafts engaging beauty and skincare content, with a particular focus on K-beauty. On Instagram, they share in-depth product reviews of popular serums, moisturisers, and sunscreens from leading Korean brands. Sav also offers makeup tutorials, demonstrating how to achieve natural, dewy looks using lip and cheek tints.
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Verify your partnershipWho is Sav Todd’s audience?
Sav Todd's audience is likely comprised of beauty enthusiasts, primarily interested in K-beauty trends, skincare routines, and makeup application. Their high Instagram engagement rate (4.13% ER) significantly surpasses benchmarks for platforms like TikTok (~3.0%) and YouTube (~2.0%), indicating a highly receptive and interactive follower base. This suggests strong intent signals for product recommendations and tutorials, and a high quality of engagement, making Sav Todd's audience a valuable target for beauty brands seeking authentic connection and conversion.
Which creators are similar to Sav Todd?
If you're looking for creators like this creator, you'll love content focused on K-beauty, skincare, makeup tutorials, product reviews, and lip tints for your next beauty haul.
Amber Labata
Instagram @amber_labata11
The creator posts videos reviewing and demonstrating various beauty products. Their content features skincare items like cleansers, toners, and serums, often highlighting Korean beauty brands. They also showcase makeup products such as cushion foundations, BB creams, and lip oils, discussing their application and finishes. Additionally, the creator shares routines for body care, including coffee scrubs, and hair care, such as a homemade hair growth serum.
Morgan Stewart
Instagram @morganalisonstewart
This creator focuses on beauty content, with a particular interest in K-beauty products. They review and test various items, including foundations, blushes, lip balms, and sunscreens. The creator also shares content about makeup trends, skincare treatments, and organisation related to their hobbies like needlepoint. They often feature new or viral beauty products, providing first impressions and wear tests.
Kate Nikalayeva
Instagram @ka_019_te
This creator shares content focused on beauty and skincare. They review various products, including haircare from Costco, Korean skincare items, and makeup experiments. Topics also cover lash serums, lip products, and eye creams, with occasional discussions on wellness and mental health awareness. They also document personal experiences with skincare routines and makeup challenges.
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