What kind of content does Openly make?
Openly brings a vital perspective to global LGBTQ+ rights and human rights issues, sharing impactful stories and analyses on TikTok. Their content delves into critical topics like blood donation bans, the fight for queer rights across continents, and legislative battles against conversion therapies. Brands looking to connect with an audience passionate about social justice and advocacy will find Openly's dedicated approach to raising awareness and driving change compelling.
Are you a brand that’s partnered with Openly?
Verify your partnershipWho is Openly’s audience?
Openly's audience is likely comprised of socially conscious individuals, primarily interested in LGBTQ+ rights, global affairs, and human rights advocacy. Their high TikTok engagement rate (15.05% ER) significantly surpasses benchmarks across major platforms (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly active and invested community. This suggests strong intent signals for content related to activism, awareness campaigns, and calls to action, promising high-quality engagement and potential for impactful collaborations.
Which creators are similar to Openly?
If you're looking for creators like this creator, you're seeking advocates passionate about LGBTQ+ rights, global issues, and social justice for a more equitable world.
PinkNews
TikTok @pinknews · Instagram @pinknews
This creator focuses on current events and news stories. Their content often covers topics related to the LGBTQ+ community, including political developments, celebrity news, and social issues. They also share content about film anniversaries and cultural commentary.
Safe Space
TikTok @safe_space · Instagram @safespace_vids
This creator makes videos discussing LGBTQ+ history and current issues. They explore topics such as the experiences of transgender individuals throughout history, the erasure and celebration of South Asian queer culture, and the rise of anti-trans sentiment. The creator also highlights LGBTQ+ community events and projects, including lesbian bars and initiatives supporting trans youth.
Mathew Gillingwater
Instagram @mathew.mg
This creator posts videos about a variety of topics, often with a focus on LGBTQ+ themes and relatable everyday situations. They explore aspects of identity, such as ethnicity and sexual orientation, and make light-hearted content about pop culture and common sayings. The creator also shares observations about cultural differences, like comparing UK weather to other countries' weather, and humourous takes on stereotypes.
Frequently asked questions
Sign in to view Openly's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Openly today
You can use Nutcake’s agentic tools for free. Sign up today to work with Openly on your creator campaign.