What kind of content does Viviane de Castro make?
Viviane de Castro offers a vibrant blend of New York City lifestyle and Brazilian heritage, with a particular passion for football. Her engaging content spans match reactions, tournament deep dives, and cultural explorations of the sport, often delivered bilingually in English and Portuguese. Beyond the pitch, Viviane also shares relatable lifestyle content, from makeup tutorials to TV commentary, making her a dynamic voice for diverse audiences.
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Who is Viviane de Castro’s audience?
Viviane de Castro's audience is likely comprised of individuals interested in football culture, particularly within a Brazilian-American context, and those drawn to a vibrant NYC lifestyle. Their intent signals suggest a desire for authentic, relatable content blending sports passion with daily life. With an impressive 5.04% engagement rate on Instagram, significantly above benchmarks for TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), Viviane's followers demonstrate high-quality engagement and a strong connection to her bilingual, cross-cultural narrative. This indicates a receptive and active community ripe for deeper interaction and potential brand alignment.
Which creators are similar to Viviane de Castro?
If you're looking for creators like this creator, target audiences interested in football, vibrant NYC lifestyle, and bilingual content bridging Brazilian-American culture.
Zac Woodworth
Instagram @zacwoodworth
This creator shares vlogs of their daily life, including trips to London and Spain. They also post about football, sharing their pride in the England team's performance and expressing disappointment when they don't win. In addition to sports, they document experiences like visiting Abu Dhabi and participating in karaoke. The creator also sometimes answers questions from their audience in their videos and promotes beauty products.
Gabyrourke
Instagram @gabyrourke
The creator posts videos about football, often showcasing new merchandise and match day preparations. They share content related to their experiences as an athlete, including unboxing sports gear and attending games. The creator also shares snippets of their travels, highlighting cultural experiences and food. Some videos feature interactions with other athletes and football fans, including interviews and knowledge tests.
Lia Lewis
TikTok @lia.lewis · Instagram @lia.lewis
This creator posts videos about football, showcasing skills and drills. They also share content related to anime merchandise collaborations and lifestyle updates. The creator documents experiences like attending matches and unboxing special parcels. Additionally, they share personal moments such as workouts and moments with friends.
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