What kind of content does NOVI 🗽 make?
NOVI 🗽 shares engaging video content across platforms, specializing in beauty and skincare. Their expertise shines through in detailed routines and honest reviews, with a particular focus on K-beauty, makeup, and general skincare. Beyond beauty, NOVI also offers curated fashion looks and lifestyle content, along with recommendations for children's books and personal wellness products.
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Who is NOVI 🗽’s audience?
NOVI's audience is likely comprised of individuals interested in beauty, skincare (with a specific lean towards K-beauty), makeup, and fashion, primarily located in the US. Their intent signals suggest they are actively seeking product recommendations, tutorials, and trend insights within these niches. With an Instagram engagement rate of 3.71%, NOVI is performing significantly above the benchmark (1.5% ER), indicating a highly engaged and receptive community that values her content and is likely to respond positively to brand collaborations.
Which creators are similar to NOVI 🗽?
If you're looking for creators like NOVI, you'll find them perfect for brands targeting Gen Z and Millennials interested in authentic K-beauty, skincare, makeup, and fashion content.
Lisa
Instagram @bylisaloves
This creator produces content focused on beauty product reviews. They regularly present skincare items such as moisturisers, serums, and eye creams, discussing their benefits for various skin types and concerns. The creator also reviews different fragrances, highlighting scent notes and ethical aspects like vegan and cruelty-free claims. Additionally, videos showcase beauty tools and occasionally feature makeup looks. Most content involves gifted products and explains their features and ingredients.
_hol94
TikTok @_holsbeauty · Instagram @_hol94
This creator posts content about makeup and skincare. They often share "Get Ready With Me" videos and tutorials, featuring various beauty products. The creator also posts unboxing videos of beauty PR packages they receive. They sometimes share their fitness goals and personal thoughts on wellbeing.
Content creator Texas, USA| UGC Creator & Influencer
Instagram @julia_in_usa
This creator focuses on beauty and skincare content. They often feature product reviews and tutorials, showcasing items for makeup, fragrance, and skin health. Many videos highlight specific brands and their latest offerings, demonstrating how to use them and the results they can achieve. The creator also shares personal routines for morning and evening skincare, as well as incorporating products into their daily lifestyle.
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