What kind of content does Noel Thomas make?
Noel Thomas offers engaging fragrance reviews on TikTok, breaking down designer scents and their more affordable dupes. Viewers can expect unboxings of new releases, detailed scent profile explorations, and even fashion hauls featuring stylish apparel. Noel's approachable reviews, sometimes featuring partner Azula, make exploring the world of fragrance and fashion a delight.
Are you a brand that’s partnered with Noel Thomas?
Verify your partnership
Who is Noel Thomas’s audience?
Noel Thomas's audience is likely comprised of consumers actively seeking affordable alternatives to high-end products, particularly in the fragrance and fashion sectors. Their high TikTok engagement rate of 7.17% significantly surpasses industry benchmarks (TikTok ~3.0%), indicating strong audience interest and a propensity to interact with content. This suggests a high-quality audience eager for detailed reviews, unboxing experiences, and curated hauls, presenting a valuable opportunity for brands looking to reach a receptive and engaged consumer base.
Which creators are similar to Noel Thomas?
If you're looking for creators like Noel Thomas, you'll love content focused on discovering affordable designer dupes and exploring new fragrance profiles through unboxing and fashion hauls.
ScentedHJ
TikTok @scentedhj
This creator shares reviews of various fragrances, including designer brands and niche perfumes. They often discuss scents for everyday wear, signature scents for men, and compare fragrances, such as checking if one is a dupe of another. The creator also occasionally posts about fashion hauls, showcasing clothing items purchased online.
Scent by Jonny
TikTok @scentbyjohnny
This creator discusses fragrances, focusing on reviews and comparisons of various perfumes and colognes. They often analyse scent profiles, longevity, and value for money, frequently highlighting affordable alternatives or 'dupes' of more expensive designer or niche fragrances. The content includes recommendations for different occasions, seasons, and personal preferences, alongside personal experiences like creating custom scents.
Thomas
TikTok @tatkjoy
This creator posts reviews of various fragrances, including those from designer brands and high-street retailers. They discuss the notes and suitability of different scents, often highlighting affordable options and dupes. The creator also shares their favourite fragrance discovery sets and everyday scents they carry. Topics include seasonal fragrances, men's fragrances, and comparisons to popular perfumes.
Frequently asked questions
Sign in to view Noel Thomas's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Noel Thomas today
You can use Nutcake’s agentic tools for free. Sign up today to work with Noel Thomas on your creator campaign.