What kind of content does School of Scent make?
School of Scent offers in-depth reviews and recommendations for men's colognes on TikTok and Instagram. They expertly navigate the world of fragrances, from popular designer scents to niche creations and budget-friendly Middle Eastern alternatives. Their content is a go-to resource for understanding scent profiles, comparing originals to dupes, and making informed purchasing decisions based on factors like longevity and projection.
Are you a brand that’s partnered with School of Scent?
Verify your partnership
Who is School of Scent’s audience?
School of Scent's audience is highly engaged, demonstrating strong interest in fragrance discovery and purchasing. Their TikTok engagement rate of 3.41% surpasses the benchmark, while their Instagram rate of 7.00% is exceptionally high, indicating a deeply connected community. This suggests followers are actively seeking recommendations for men's cologne, niche fragrances, and dupes, and are likely to convert on scent-related product offerings or affiliate links. The creator's content effectively taps into a desire for informed fragrance choices.
Which creators are similar to School of Scent?
If you're looking for creators like this creator, you'll love discovering new scents and finding affordable dupes for your favorite high-end fragrances.
Scent by Jonny
TikTok @scentbyjohnny
This creator discusses fragrances, focusing on reviews and comparisons of various perfumes and colognes. They often analyse scent profiles, longevity, and value for money, frequently highlighting affordable alternatives or 'dupes' of more expensive designer or niche fragrances. The content includes recommendations for different occasions, seasons, and personal preferences, alongside personal experiences like creating custom scents.
PerfumePersona
TikTok @perfume.persona
This creator shares reviews and rankings of various fragrances, focusing on popular brands like YSL and Swiss Arabian. They often discuss budget-friendly options and how to build a fragrance collection. The content includes comparisons to well-known scents and advice on making smart fragrance purchases.
Noel Thomas
TikTok @thenoelthomas
This creator discusses fragrances, often comparing designer scents to more affordable alternatives. They unbox and review new fragrance releases, detailing notes and performance. The creator also shares fashion hauls, featuring items like hoodies and jackets. Additionally, they explore different scent profiles, such as dessert-inspired or aquatic fragrances, and occasionally feature their partner or a pet named Azula in reviews.
Frequently asked questions
Sign in to view School of Scent's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with School of Scent today
You can use Nutcake’s agentic tools for free. Sign up today to work with School of Scent on your creator campaign.