What kind of content does Luke Newnes make?
Luke Newnes offers a vibrant exploration of all things green on Instagram and TikTok. He dives deep into specific blooms like roses, dahlias, and hydrangeas, alongside practical advice on trees, shrubs, and essential garden projects. Brands will appreciate his engaging approach to everything from pergola builds to mulching tips, all presented with an approachable, knowledgeable tone.
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Verify your partnershipWho is Luke Newnes’s audience?
Luke Newnes' audience is likely comprised of UK-based gardening enthusiasts, ranging from novice plant parents to experienced gardeners seeking inspiration for projects and rose cultivation. Their intent signals are strong, indicated by exceptionally high engagement rates on both Instagram (14.94%) and TikTok (5.42%), significantly outperforming platform benchmarks (Instagram ~1.5% ER, TikTok ~3.0% ER). This suggests a highly dedicated and interactive community, eager to consume and respond to Luke's content, making them valuable for brands targeting this niche.
Which creators are similar to Luke Newnes?
If you're looking for creators like this creator, you'll find them perfect for audiences passionate about cultivating beautiful gardens, tackling DIY planting projects, and growing stunning roses.
Michelle
TikTok @floriansbotanical · Instagram @floriansbotanical
This creator posts videos about gardening and flower growing. They share tips on planting bulbs, sowing seeds, and preparing dahlias for the growing season. The creator also showcases floral arrangements and discusses seasonal flowers like tulips and narcissi. Their content often features advice on achieving a productive cutting garden and creating naturalistic displays.
DIANA ELIZABETH STEFFEN
Instagram @dianaelizabeth_
This creator shares content about gardening, focusing on creating an English-style garden in a hot climate. They discuss various gardening hacks, such as using a nut gatherer for collecting limes and planting entire hanging baskets directly into the ground for instant colour. The creator also shares insights into managing a garden in heat, the benefits of flood irrigation, and tips for choosing and maintaining lawns and trees. Additionally, they occasionally post about fashion and home decor, including lighting tips and styling outfits for different summer occasions.
Misilla | Learn To Grow
Instagram @learntogrow
This creator shares content about gardening, focusing on various plants and their cultivation. They feature topics such as growing fruit trees like figs, cultivating different types of mushrooms, and discussing flower varieties including roses and tulips. The creator also shares insights into helpful garden visitors like dragonflies and hawks, as well as tips on plant care and harvesting produce. They frequently use their platform to share educational information about the plants and insects they encounter.
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