What kind of content does Joanna Wilcox make?
Joanna Wilcox offers an authentic look into her weight management journey, focusing on her experiences with GLP-1 medication. On Instagram, she shares relatable content including daily meal ideas, from restaurant highlights to home-cooked dishes, alongside personal insights on health and lifestyle. Joanna also invites followers into her world with updates on family, pets, and her thriving garden, creating a warm and engaging community.
Are you a brand that’s partnered with Joanna Wilcox?
Verify your partnership
Who is Joanna Wilcox’s audience?
Joanna Wilcox's audience is likely comprised of individuals actively seeking information and support for weight management, particularly those interested in GLP-1 medications. Their intent signals are strong, evidenced by engagement with meal ideas and personal journey content, suggesting a desire for practical advice and relatable experiences. While her Instagram engagement rate of 1.34% is slightly below the benchmark (1.5%), the volume of followers indicates a substantial reach for this niche audience. This presents an opportunity for Nutcake to connect creators with brands in the health, wellness, and nutrition sectors.
Which creators are similar to Joanna Wilcox?
If you're looking for creators like Joanna Wilcox, you'll find them perfect for those seeking a personal journey through weight management with GLP-1 medication, including practical meal ideas and lifestyle tips.
Kayla Tucker
Instagram @baelarenee
This creator shares videos about their wellness journey, focusing on diet and exercise. They discuss using GLP-1 medication and tracking nutrition with the Lose It! app, highlighting protein intake and meal prepping. The creator also posts about home renovations, specifically a toddler's room makeover, seeking viewer input on design choices. Additionally, they share content related to beauty products, such as mascara and nail care, and document personal experiences like travel and relationships.
Kelsey Martinez
Instagram @itsmekelsc1
This creator shares videos about their experiences with GLP-1 medications, including diet and unexpected side effects. They also post about haircare routines and products, particularly for hair loss and growth. Other content includes reviews of skincare and beauty products, fashion hauls, and personal updates, often featuring collaborations with brands.
Nicci Morris
Instagram @niccimorris
This creator shares content about personal wellness, including topics like weight management and using GLP-1 medication, as well as reflections on historical events and personal experiences with grief. They also discuss practical life skills such as checking car tyre pressure and offer advice on relationships and self-care. The creator incorporates product reviews and demonstrations, featuring items like tinned fish, skincare, and home gym equipment.
Frequently asked questions
Sign in to view Joanna Wilcox's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Joanna Wilcox today
You can use Nutcake’s agentic tools for free. Sign up today to work with Joanna Wilcox on your creator campaign.