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Josie Zhou

This creator shares makeup tutorials and tips. They demonstrate various makeup looks, including everyday styles, Halloween costumes like Jinx and Corpse Bride, and recreate trends such as Y2K and Douyin makeup. The creator also reviews makeup products and discusses makeup hacks and tools. They occasionally share personal insights, such as the origin of their American accent.

Where to find Josie Zhou

Instagram ·josiezhou613
Followers230K
Avg views17K
Engagement6.6%
Sourced from public data
TikTok ·josiezhou613
Followers139K
Avg views1.9K
Engagement18.3%
Sourced from public data

Stats updated November 2026 · Stats don't look quite right?

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What kind of content does Josie Zhou make?

Josie Zhou offers engaging makeup tutorials and trend recreations across Instagram and TikTok. Her content spans everyday looks, intricate costume transformations like Jinx and Corpse Bride, and popular styles such as Y2K and Douyin. Josie also provides valuable makeup reviews and shares clever hacks and tool tips, occasionally weaving in personal anecdotes.

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All tools are linked in shopmy👆

#makeup #makeuptools #makeuptutorial #makeuptips
All tools are linked in shopmy 👆

#makeup #makeuptips #makeuptools #makeuptutorial
Bronzy douyin makeup🤎

#makeup #ukreels #douyinmakeup #makeuptutorial #autumnmakeup
Oooooh finally tested this 🤓🫢

 #makeup #hauslabs #foundation

Who is Josie Zhou’s audience?

Josie Zhou's audience is likely comprised of makeup enthusiasts actively seeking inspiration and practical advice. Their high engagement rates on both Instagram (6.59% ER) and TikTok (18.28% ER), significantly exceeding platform benchmarks (IG ~1.5%, TT ~3.0%), signal strong intent to consume and interact with content. This indicates a highly receptive and engaged community, eager for tutorials, trend breakdowns, and product reviews, suggesting a valuable audience for brands in the beauty and lifestyle sectors.

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The creator posts tutorials and transformations focusing on creative makeup looks. They often create looks inspired by holidays, such as Halloween, featuring characters like Poison Ivy and pumpkins. The creator also shares reviews of makeup and skincare products, discussing their texture, pigmentation, and suitability as a makeup base. They experiment with various makeup styles, including glam looks, graphic eyeliner, and techniques for creating fake freckles.

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Frequently asked questions

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