What kind of content does Josie Zhou make?
Josie Zhou offers engaging makeup tutorials and trend recreations across Instagram and TikTok. Her content spans everyday looks, intricate costume transformations like Jinx and Corpse Bride, and popular styles such as Y2K and Douyin. Josie also provides valuable makeup reviews and shares clever hacks and tool tips, occasionally weaving in personal anecdotes.
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Verify your partnershipWho is Josie Zhou’s audience?
Josie Zhou's audience is likely comprised of makeup enthusiasts actively seeking inspiration and practical advice. Their high engagement rates on both Instagram (6.59% ER) and TikTok (18.28% ER), significantly exceeding platform benchmarks (IG ~1.5%, TT ~3.0%), signal strong intent to consume and interact with content. This indicates a highly receptive and engaged community, eager for tutorials, trend breakdowns, and product reviews, suggesting a valuable audience for brands in the beauty and lifestyle sectors.
Which creators are similar to Josie Zhou?
If you're looking for creators like Josie Zhou, you'll love these makeup artists who share the latest trends, tutorials, and honest reviews for all your beauty needs.
Shania_parris_
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missabbiemeghan
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This creator posts videos about special effects makeup, often transforming into characters like Pennywise and characters from Charlie and the Chocolate Factory. They also share tutorials for glam makeup looks and share reviews of various makeup products, including eyeshadow palettes and lip kits. The creator uses a range of brands and products, such as Dental Distortions for custom teeth and Mehron and Moon Creations for paints and pigments, and also shows how to use hair care products to maintain curls.
Ania Skibinska
Instagram @annnatsmakeup
The creator posts tutorials and transformations focusing on creative makeup looks. They often create looks inspired by holidays, such as Halloween, featuring characters like Poison Ivy and pumpkins. The creator also shares reviews of makeup and skincare products, discussing their texture, pigmentation, and suitability as a makeup base. They experiment with various makeup styles, including glam looks, graphic eyeliner, and techniques for creating fake freckles.
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