What kind of content does Steph Bae make?
Steph Bae offers a vibrant blend of culinary exploration and relatable lifestyle content. Her Instagram feed is a delicious journey through diverse recipes, from authentic Korean dishes like kimchi and udon to comforting pasta and vibrant tacos. Beyond the kitchen, Steph provides practical insights into her role as a house manager, sharing tips on organization and grocery shopping, especially at Korean markets. Her content is infused with warmth, offering personal reflections on self-care and family life that resonate with a broad audience.
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Verify your partnershipWho is Steph Bae’s audience?
Steph Bae's audience is likely composed of individuals interested in practical home management, from meal planning and recipe discovery to efficient grocery shopping and personal well-being. Their high Instagram engagement rate (4.12% ER, significantly above the ~1.5% benchmark) signals a highly receptive and active community. This suggests strong intent to consume and act on content related to home organization, cooking inspiration, and self-care routines, indicating a valuable audience for brands in the lifestyle, food, and wellness sectors.
Which creators are similar to Steph Bae?
If you're looking for creators like this creator, you'll find inspiration for delicious recipes, efficient grocery shopping, and mindful self-care routines perfect for busy households.
ijaekim
Instagram @cookimsa_
This creator shares videos about preparing and trying various Korean foods, including eel and kimchi pasta. They also document personal experiences, such as revisiting old clothing and reflecting on their time living in America. In addition to food content, the creator reviews kitchen appliances and sometimes posts short clips about everyday thoughts or observations.
Peter Lee
Instagram @peter.wj.lee
This creator shares videos about cooking a variety of dishes, often featuring Asian cuisine such as Korean beef bulgogi and kimchi fried rice. They also demonstrate how to make popular Western meals like carbonara and steak frites. The creator sometimes incorporates sponsored products into their cooking tutorials. They also share recipes for desserts and beverages like matcha ice cream and affogato.
Mada Graviet
Instagram @madagraviet
This creator shares content about food, including trying new restaurant items and making home-cooked meals. They also post about home renovations and interior design, showcasing updates to their living space and patio. Additionally, the creator shares snippets of their daily life, such as skincare routines and unboxing new purchases.
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