What kind of content does GBW make?
GBW offers a deep dive into the world of football trading cards on TikTok and Instagram. They share expert insights on sports card investing, analyze player performance, and host exciting pack opening sessions to reveal rare finds. Brands can connect with a dedicated audience through engaging content that blends trading card culture with football predictions and trivia.
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Who is GBW’s audience?
GBW's audience consists of passionate football card collectors and investors, likely based in the UK given the creator's location. Their intent signals are strong, driven by a desire for pack opening excitement, player analysis for investment decisions, and football trivia. Engagement on TikTok (3.87% ER) significantly outperforms the benchmark, indicating a highly receptive and active community. While Instagram engagement (0.79% ER) is below benchmark, the overall strong performance on TikTok suggests a core audience highly invested in this niche.
Which creators are similar to GBW?
If you're looking for creators like this, you'll love channels that dive deep into football trading cards, sports card investing, pack openings, player analysis, and fun football trivia.
Luke Solve
TikTok @luke_solvecollectibles · Instagram @lukesolvecollectibles
This creator focuses on opening and reviewing football (soccer) trading cards. They often purchase expensive boxes and packs, then attempt to sell the individual cards for a profit at card shows or to other collectors. The creator also compares different football club-themed card packs and sometimes opens celebrity autograph packs. Additionally, they cover a trading card game called Jungle Squad, explaining how to play and participating in challenges.
Card Chump
Instagram @cardchump
This creator posts videos about opening sports trading cards, primarily focusing on football and basketball. They often compare the profitability of different types of packs and boxes, and sometimes open mystery packs or boxes from specific retailers. The creator also shares videos about buying and selling cards at shows, and occasionally features other trading card products like Disney cards.
Karel Princ
TikTok @karelprince · Instagram @karelprince_
This creator focuses on football-related content, often analysing football news, historical moments, and player performances. They discuss major tournaments like the World Cup and examine team histories and controversies. The creator also reviews football merchandise, such as boots and kits, and sometimes reacts to other football content or opinions.
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