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BROOKE UPTON

This creator shares a variety of lifestyle content. They document everyday activities such as packing orders for their business, enjoying food at bakeries, and spending days in cities like Melbourne and Sydney. The creator also posts about fashion, showcasing outfits featuring midi skirts and items from specific brands. Additionally, they share content related to book recommendations, particularly within the 'BookTok' community, and offer insights into their morning routines and hydration habits.

Where to find BROOKE UPTON

Instagram ·brooke.upton
Followers100K
Avg views22K
Engagement3.9%
Sourced from public data

Stats updated September 2026 · Stats don't look quite right?

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What kind of content does BROOKE UPTON make?

Brooke Upton offers a vibrant glimpse into her daily life on Instagram, blending aspirational lifestyle content with relatable everyday moments. Her feed is a curated mix of fashion finds, from chic midi skirts to brand highlights, alongside mouthwatering bakery visits and city explorations in Melbourne and Sydney. As a prominent voice within the BookTok community, Brooke also shares engaging book recommendations, offering followers a peek into her routines and wellness habits.

Are you a brand that’s partnered with BROOKE UPTON?

Verify your partnership
Let’s get packing with @auspost 📦

After launching @im.overpacked nearly a year ago to the
day, Australia Post has been there every step of the way. 

As we have grown and scaled with every order placed, MyPost business has kept us moving 🤏🏽
one very good day in melbourne 🍰
I love layla bakery
go diva go

Who is BROOKE UPTON’s audience?

Brooke Upton's audience is likely composed of individuals interested in aspirational yet relatable lifestyle content, with strong leanings towards fashion, book recommendations, and culinary exploration. Their engagement on Instagram, evidenced by a 3.94% ER (significantly above the ~1.5% benchmark), suggests a highly receptive and active community. This indicates a strong intent to consume and interact with content, signaling a valuable audience for brands seeking authentic connections within the lifestyle and booktok niches.

Which creators are similar to BROOKE UPTON?

If you're looking for creators like Brooke Upton, you'll love lifestyle vloggers who share fashion finds, BookTok recommendations, delicious food, and everyday adventures.

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