What kind of content does Bertha🦋 make?
Bertha🦋 offers a vibrant blend of lifestyle content, primarily on Instagram. Her feed is a delightful mix of behind-the-scenes glimpses into her coffee shop, featuring expert tips on latte art and espresso. She also shares her dedication to running, from training for marathons to showcasing her favorite athletic wear, alongside inspiring fitness routines and curated perfume recommendations.
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Who is Bertha🦋’s audience?
Bertha🦋's audience is likely composed of individuals interested in a lifestyle blend of wellness, personal care, and aesthetic experiences. Their engagement signals suggest a strong interest in Bertha's curated content, with a 4.77% engagement rate on Instagram significantly outperforming benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%). This elevated engagement indicates a highly receptive audience, likely seeking inspiration and recommendations within the coffee, fitness, and fragrance niches. Brands can expect a quality audience that actively interacts with content and is potentially receptive to product integrations and collaborations.
Which creators are similar to Bertha🦋?
If you're looking for creators like this creator, target audiences interested in lifestyle content, fitness, and the art of coffee.
Alfie D Sajir
Instagram @quantumcaza
This creator focuses on coffee-related content. They often conduct street interviews asking the public about their favourite coffee orders and discuss specific coffee shops and their menus. The creator also explores latte art and interviews other artists about their coffee preferences. Additionally, they have created content about matcha menus and featured various independent coffee roasters and their unique offerings.
Mariana
Instagram @mariianarangel
This creator posts videos about their daily life, often including morning routines, workout sessions, and meal preparations. They frequently share their experiences with making various coffee drinks, such as lattes and cappuccinos, and highlight their participation in fitness activities like yoga and running. The creator also documents attending social events, enjoying time with friends, and watching sports, particularly soccer matches.
Lindagutii
Instagram @lindagutii
This creator often posts videos about making coffee at home, detailing the ingredients and methods used to create various iced coffee drinks. They also share content related to shopping trips, including unboxing new Coach bags and trying out new outfits. Additionally, the creator documents personal experiences such as celebrating a birthday, going on coffee dates, and travelling to Mexico City, sometimes mentioning feeling unwell or dealing with personal matters.
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