What kind of content does Zoha Malik make?
Zoha Malik crafts visually stunning dessert recipes and baking tutorials, perfect for those looking to elevate their sweet creations. Her content, primarily shared on Instagram, features everything from classic cheesecakes to decadent chocolate mousse, often with a focus on hosting and themed events. Brands can expect engaging, aspirational content that inspires both home bakers and party planners alike.
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Who is Zoha Malik’s audience?
Zoha Malik's audience is likely comprised of home bakers and aspiring hosts in the US, actively seeking inspiration and practical guidance for creating visually appealing and delicious desserts. Their high Instagram engagement rate (3.96% ER, significantly above the ~1.5% benchmark) signals strong interest and a willingness to interact with content, suggesting they are not passive viewers but engaged learners and potential customers for baking supplies or premium recipes. This audience is primed for tutorials, recipe breakdowns, and tips for entertaining, indicating a high potential for conversion on related products or services offered through Nutcake.
Which creators are similar to Zoha Malik?
If you're looking for creators like this creator, you'll find sweet inspiration for your next baking project or party with their delicious dessert recipes and hosting tutorials.
Ash Baber
TikTok @ashbaber · Instagram @ash_baber
This creator shares videos of themselves baking a variety of desserts. Their content features recipes for cakes, brownies, cookies, and other sweet treats. Many of the recipes are inspired by other bakers and creators. The creator also provides links to their written recipes on their website.
Megan Weimer
Instagram @dollopofdough
The creator posts videos primarily focused on baking and desserts. They share recipes for a variety of items including cakes, cookies, ice cream, and pastries, often featuring fruit flavours like berries, peaches, and citrus. Many of their recipes are presented as easy-to-follow guides with clear instructions.
Ashley Markle
Instagram @ashleymarkletreats
This creator shares recipes for a variety of sweet treats and desserts. They often make popular or 'viral' recipes, including milkshakes, cookies, cakes, and bars. Many of the recipes are quick and easy to make, often using few ingredients. The creator frequently features desserts with popular flavour combinations like chocolate, peanut butter, fruit, and cheesecake.
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