What kind of content does Amy make?
Amy transforms her home into a festive wonderland, sharing her passion for holiday decorating across Instagram. Her content shines during Halloween with elaborate Haunted Mansion-themed transformations and charming pumpkin accents, and continues through the Christmas season with joyful decorating journeys. Beyond the holidays, Amy also offers glimpses into her gardening adventures, including growing her own pumpkins, and showcases creative ways to capture memories.
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Verify your partnershipWho is Amy’s audience?
Amy's audience is likely comprised of US-based individuals passionate about seasonal decor, particularly Halloween and Christmas, with a strong interest in themed attractions like the Haunted Mansion and related gardening. Their high Instagram engagement rate (9.55% ER), significantly exceeding benchmarks like TikTok (3.0%), Instagram (1.5%), and YouTube (2.0%), signals a highly receptive and actively involved community. This indicates strong intent to discover, replicate, and discuss holiday decorating ideas, suggesting this audience is primed for product recommendations and collaborative opportunities within the home and garden niche.
Which creators are similar to Amy?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in DIY holiday decor, themed party planning, and unique home styling.
Jen Alvarez
Instagram @jensgatheringnest
This creator shares content focused on home decor and seasonal celebrations. They provide tutorials and inspiration for decorating for holidays such as Halloween and Christmas, often showcasing new product lines from various retailers. The creator also shares recipes for seasonal treats and tips for organising and storing decorations efficiently.
Erin Bowlware | DIY & Home Decor
Instagram @heyitserintay
This creator focuses on DIY Halloween decorations and crafts, often using affordable items from stores like Dollar Tree or Amazon. They share tutorials for creating spooky home accents, including haunted houses, glowing ghosts, and unique pumpkin designs. The content also features seasonal decorating ideas for porches and indoor spaces, with an emphasis on creating a cozy or vintage Halloween aesthetic. They sometimes incorporate larger animated decorations and discuss hosting Halloween parties.
Megan Gonzalez | Cozy Home & Living
Instagram @momminwithmeg
This creator shares content focused on home decoration, particularly for autumn and Halloween. They often highlight seasonal finds, including spooky and cosy items, and provide details on where to purchase them. The creator also shares tips on making a home feel cosy and aesthetically pleasing, occasionally featuring organisational hacks and snack ideas for movie nights. Additionally, they post about upcoming holidays like Christmas, showing excitement for the festive seasons.
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