What kind of content does YWM Family make?
YWM Family crafts delightful DIY projects and delicious recipes, with a special knack for seasonal celebrations. Their Instagram feed is a treasure trove of autumn and Halloween inspiration, featuring everything from spooky snacks to festive decor. They also offer sweet and simple dessert ideas, perfect for any occasion, and creative back-to-school crafts that are sure to impress.
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Verify your partnershipWho is YWM Family’s audience?
YWM Family's audience is likely composed of individuals interested in home-based creative activities, particularly those focused on seasonal themes like Halloween and Autumn. Their intent signals suggest they are actively seeking inspiration and practical guidance for DIY projects and recipes. With an Instagram engagement rate of 3.11%, YWM Family is performing above the benchmark (1.5% ER), indicating a highly engaged and receptive community that likely translates to strong interest in sponsored content and product recommendations relevant to their niche.
Which creators are similar to YWM Family?
If you're looking for creators like this creator, you'll find them perfect for families seeking fun, seasonal DIY crafts and delicious autumn-themed recipes.
Mads
Instagram @madnatorr
This creator focuses on DIY crafts, particularly making decorative Halloween items such as paper mache pumpkin heads. They also share baking recipes, including pumpkin cinnamon rolls and other seasonal treats. Additionally, the creator posts about their home, including decorating for autumn and Halloween, and shares their experiences with antique shopping and home improvement projects.
Jennifer
Instagram @autumnspumpkin
This creator posts content focused on the Halloween season. Their videos often feature preparations for Halloween, such as decorating and baking themed recipes. They also share content related to autumn aesthetics and events like pumpkin patches and haunted houses. Additionally, they express excitement for the approaching Halloween season throughout the year.
How We Host
Instagram @howwehost
This creator often posts about holidays, especially Halloween, and has a particular fondness for celebrating it during the summer, a concept they call 'Summerween'. They also share content related to Christmas in July, demonstrating a passion for festive decorations and themes throughout the year. Additionally, the creator provides tips on home hosting, such as using shower curtains as table linens, and shares reviews of food items, including limited-edition cookie flavours. They also document home renovation projects, like a bathroom remodel.
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