What kind of content does Emma make?
Emma offers a curated blend of lifestyle content, sharing her latest fashion hauls, particularly activewear, and personal favorites across fashion, homeware, and beauty. She also invites followers into her creative world, showcasing her pottery and ceramics journey from kiln to finished piece. Beyond aesthetics, Emma provides practical advice on job searching, leveraging AI for applications, and shares inspiring insights on personal growth and self-love.
Are you a brand that’s partnered with Emma?
Verify your partnershipWho is Emma’s audience?
Emma's audience is likely composed of individuals interested in lifestyle content, specifically fashion, creative hobbies like pottery, and self-improvement topics such as job searching and personal growth. Their high engagement rate of 9.45% on Instagram significantly surpasses industry benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly receptive and active community. This suggests strong intent signals for product recommendations related to fashion, art supplies, or personal development resources, and a high likelihood of quality engagement through comments, shares, and potential conversions.
Which creators are similar to Emma?
If you're looking for creators like this creator, you'll find inspiration for stylish fashion hauls, beautiful pottery, and personal growth journeys.
Sofia
Instagram @sofiabym
This creator shares content about their journey as a ceramicist, including the process of making pottery, dealing with creative failures, and the business side of selling handmade items. They also document home renovation projects, particularly turning a cabin into a pottery studio, and gardening. Additionally, the creator shares personal favourites, including beauty products and lifestyle items, and discusses creating multiple income streams through entrepreneurship.
sarah pan
Instagram @oksarahpan
This creator shares videos about their experiences as a ceramics artist, including using a kiln and creating various ceramic pieces like sofas and jewelry. They also post outfit checks, showcasing different clothing items and brands. Additionally, the creator discusses personal topics such as relationships and implements an 'information diet', sharing related thoughts and media recommendations. Some videos feature sponsored content, highlighting accounting platforms, footwear, and technology devices.
Emme Zhou
Instagram @emmezhou
This creator makes videos about their hobbies, including pottery and ceramics, where they showcase glazing techniques and creating functional items like bowls. They also share content related to their personal life, such as moving into a new home and setting up a pottery studio. The creator partners with brands to feature products like phone cases, coffee capsule holders, and plant-based food options. Additionally, they post about attending events like concerts and festivals, as well as personal experiences like getting a perm.
Frequently asked questions
Sign in to view Emma's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Emma today
You can use Nutcake’s agentic tools for free. Sign up today to work with Emma on your creator campaign.