What kind of content does Penelope Gwen make?
Penelope Gwen offers a unique blend of alternative fashion and vintage-inspired makeup on Instagram and TikTok. Her content delves into bohemian styles and 70s aesthetics, complemented by makeup tutorials and product reviews. Beyond style, Penelope shares personal insights on mental well-being and hair styling, including tips for her signature shag cut.
Are you a brand that’s partnered with Penelope Gwen?
Verify your partnership
Who is Penelope Gwen’s audience?
Penelope Gwen's audience is likely comprised of individuals interested in alternative fashion, vintage aesthetics, and holistic well-being, primarily from the GB region. Their intent signals suggest a strong interest in learning and inspiration, particularly for styling and beauty tutorials. Engagement quality is notably high, with TikTok ER at 5.18% significantly outperforming the benchmark (3.0%), and Instagram ER at 2.05% meeting the YouTube benchmark (2.0%), indicating a highly receptive and interactive community.
Which creators are similar to Penelope Gwen?
If you're looking for creators like this, you'll love discovering unique styles and self-care tips for a vibrant, bohemian life.
Beth Mac
TikTok @bethma.c · Instagram @bethma.c
This creator shares content about makeup and beauty products, often featuring hauls from places like Boots and discussing cruelty-free brands. They also post about personal experiences, such as their birthday celebrations, holidays, and relatable content about managing acne and hormonal changes. Additionally, the creator sometimes creates 'get ready with me' videos and shares outfit inspirations, including items from charity shops and designer brands.
Emma Rectangles
TikTok @emmasrectangle · Instagram @emmasrectangle
This creator posts videos about fashion and beauty. They share outfit inspiration, often styling items they already own or showcasing new looks for various occasions. The creator also shares makeup tutorials and product reviews, focusing on skincare and cosmetics. Additionally, they document personal experiences like learning to ski and home improvements.
CC Clarke
TikTok @ccclarke · Instagram @ccclarke
This creator shares content focused on beauty and personal well-being. Their videos often feature hair transformations, including dyeing and extensions, as well as makeup tutorials, with a particular emphasis on lip products and coloured lashes. They also discuss personal growth, offering insights into habit formation and mindset techniques. Additionally, the creator touches on themes of grief and healing, using music as a catalyst for emotional expression.
Frequently asked questions
Sign in to view Penelope Gwen's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Penelope Gwen today
You can use Nutcake’s agentic tools for free. Sign up today to work with Penelope Gwen on your creator campaign.