What kind of content does Olive This Felt make?
Olive This Felt showcases the art of hand embroidery and felt crafts, transforming simple materials into charming decorative hoops, ornaments, and personalized tooth pillows. On Instagram, Olive shares engaging DIY tutorials, breaking down intricate stitches and seasonal themes, making fibre art accessible to all. Beyond the craft, Olive also offers valuable insights into running a small business, sharing practical tips for efficient shipping and operations.
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Verify your partnershipWho is Olive This Felt’s audience?
Olive This Felt's audience is likely comprised of individuals interested in crafting, particularly fibre arts and embroidery, with a strong inclination towards DIY projects and potentially supporting small businesses. Their high Instagram engagement rate of 8.58% significantly surpasses benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly dedicated and responsive community. This suggests strong intent signals for purchasing craft supplies, enrolling in workshops, or seeking advice on starting their own creative ventures. The creator's content effectively cultivates a loyal following eager to learn and engage with her expertise.
Which creators are similar to Olive This Felt?
If you're looking for creators like this, you'll love discovering fiber artists sharing hand embroidery, felt crafts, and DIY tutorials, perfect for fellow small business owners and craft enthusiasts.
Stitch by Fay
Instagram @stitchbyfay
This creator shares tutorials and tips on how to crochet various amigurumi items. They explain techniques such as making a magic ring and adding embellishments like yarn knots. The creator also promotes their crochet patterns, including those for beginners and no-sew projects. They have also published a book focused on crocheting amigurumi and offer advice for those looking to start or grow a crochet business.
Laylas Wolf
Instagram @laylaswolf
This creator makes videos about their crafting projects, primarily knitting and crochet. They often share their progress on colourful shawls, blankets, and garments, sometimes using hand-dyed yarns. The creator also posts about their pets, including a dog and a rat, and their children, often celebrating their birthdays. They sometimes share personal reflections alongside their crafting updates, such as commemorating the loss of a pet.
Phoebe Jones
TikTok @madeweavelove · Instagram @madeweavelove
This creator makes videos about the process of spinning yarn from various fibres, including wool, silk, and sometimes unusual additions like wool treated to resemble human hair. They demonstrate techniques such as blending fibres with a drum carder and spinning yarn on a wheel, explaining the steps involved. The content showcases the creation of unique, textured 'art yarns' and finished woven items like bookmarks and scarves. They also discuss their creative process and collaborations with craft brands.
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