What kind of content does Jess make?
Jess offers a delightful blend of culinary inspiration and family lifestyle content. On Instagram, she shares mouthwatering recipes for everything from decadent baked goods to savory family meals, alongside refreshing homemade sorbets. Beyond the kitchen, Jess provides insights into homeschooling and outdoor adventures, making her a go-to source for parents seeking practical tips and delicious inspiration.
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Verify your partnershipWho is Jess’s audience?
Jess's audience is likely comprised of US-based parents and caregivers actively seeking family-friendly content, particularly around home-based activities like baking and homeschooling, as well as outdoor recreation. Their high Instagram engagement rate (5.10% ER, significantly above benchmarks for TikTok, Instagram, and YouTube) signals a highly invested and responsive community. This suggests strong potential for driving action, whether through recipe engagement, affiliate link clicks for homeschooling resources, or participation in sponsored family activities.
Which creators are similar to Jess?
If you're looking for creators like this creator, you'll find inspiration for delicious recipes, fun baking projects, engaging homeschooling ideas, and exciting outdoor family adventures.
Pheobe
TikTok @phoebesrecipes · Instagram @feedphoebe
This creator posts videos about recipes and cooking. They share recipes for meals, snacks, and drinks, including dishes like steak and eggs burritos, chimichurri steak, kale lemon salad, mini quiches, and shredded chicken flautas. They also show how to make homemade items such as honey lavender syrup, nut butter, and non-dairy milk. The creator has also shared recipes for sweet treats like apple pie oats, cookie dough bliss balls, and earl grey lavender cookies.
Andreea Dumitru
Instagram @coltul_cu_bunatati
This creator shares recipes for a variety of dishes, including desserts like mochi, crepes, and eclairs, as well as savoury items such as burgers and salads. They also post about fashion, focusing on minimalist outfits. Many recipes are designed to be simple and quick to make, often using an air fryer or a single bowl.
Noor Fluffy
TikTok @noor.fluffy · Instagram @noor.fluffy
The creator posts a variety of content, including cooking tutorials and recipes, particularly focusing on bread and pastries. They also share personal vlogs about their daily life and experiences, including moments of motherhood and celebrations such as graduations. Additionally, the creator covers lifestyle tips, such as encouraging viewers to stay busy with new skills and healthy habits. Some of their content also includes reflective and religious texts.
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