What kind of content does Justine make?
Justine transforms everyday spaces into aspirational homes, sharing her DIY apartment renovations and inspiring decor tutorials across TikTok and Instagram. Her content highlights a keen eye for design, from crafting unique handmade ceramics to executing stylish home improvements. Justine's engaging approach makes her a go-to source for anyone looking to elevate their living space with creative, achievable projects.
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Who is Justine’s audience?
Justine's audience is likely composed of individuals interested in accessible home improvement, DIY projects, and interior decorating, with a particular focus on apartment-friendly solutions and handmade decor. Their high engagement rates on both TikTok (8.09% ER) and Instagram (7.21% ER), significantly exceeding platform benchmarks (TikTok ~3.0%, Instagram ~1.5%), signal strong intent and a highly receptive community. This audience actively seeks inspiration and practical guidance, indicating a high potential for conversion on related products, services, or further educational content.
Which creators are similar to Justine?
If you're looking for creators like this creator, you'll find inspiration for your own apartment transformation with DIY projects and handmade ceramic decor tutorials.
Helen
TikTok @homewithhelenandco · Instagram @homewithhelenandco
This creator focuses on home renovation and decoration content. They share their experiences with painting rooms, applying wallpaper, and updating furniture. Their videos often feature DIY projects, such as creating Christmas decorations or custom craft items using machines like Cricut. They also showcase room makeovers, including guest bedrooms, kitchens, and living spaces, often collaborating with brands for home goods and tools.
Robyn Stanley
TikTok @the_house_acc · Instagram @the_house_acc
The creator posts videos about home renovation projects, often focusing on Victorian and Edwardian properties. They share their progress on transforming spaces, including room makeovers and DIY projects like building a home bar and restoring furniture. The content also features lifestyle aspects such as skincare routines, organising their home, and setting up their living spaces.
Briony Machin
TikTok @brionymachinceramics · Instagram @brionymachin
The creator makes videos related to mosaic art, including time-lapse creations and updates on projects. They discuss their artwork, share craft techniques, and highlight their involvement in artistic and entrepreneurial activities. Their content often features mosaic design, tile installation, and the creative process behind handmade decor.
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