@infantinsights | Creator profile on Nutcake

What kind of content does Brooke Boruff | OT & Mom make?

Brooke Boruff offers practical, relatable advice for parents navigating the early years. On Instagram, she shares engaging tips on everything from potty training and sleep routines to baby food and car seat safety. Her content also highlights important water safety initiatives and thoughtful reflections on the joys and challenges of motherhood, making her a trusted voice for parents seeking actionable guidance and community.

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Stock up while they’re on sale!

If you’ve been here for a while, you know how much I love @myserenitykids!

With my first, I really didn’t serve much protein team to him because I was scared to death to give him a whole piece of meat.

But, then I found @myserenitykids and it made my life so much easier because:

➡️ I was comfortable with offering this safely

➡️ I knew I didn’t have to sacrifice nutrition for convenience

➡️ I was able to offer new and various protein in a comfortable way!

Be sure to grab some @myserenitykids pouches this weekend at Whole Foods while they are 30% off for Prime Members! You can’t beat these prices!

And comment “SALE” for the link to shop this sale online right at home! ❤️

You’ll baby will love these and you’ll feel so good about serving them too! ❤️❤️

#serenitykidspartner #startingsolids #babyfood

5 months later & still reaping the benefits 💯

How we used it below 👇

I potty trained my son when he was almost 3 and he really doesn’t have accidents outside the house! I think it’s because we always do a lot when we are out and if he’s at school they have structured bathroom breaks. 🤔

But at home, he was having a ton of accidents. Partially because I was forgetting to remind him to go, but also because he was refusing / pushing back when I asked him.

So, instead of having a power struggle — I bought this potty watch. 🚽⏰

He puts it on and every time it goes off it reminds him (and let’s be honest…. me) to go potty! It helps eliminate the power struggle AND the accidents. You can set it to remind every 30, 60, or 90 mins!

I think this is 100% a potty training essential. Then when your child successfully goes you can also talk through what that urge / sensation felt like to lead to fully independent potty training.

If you think this could be helpful for your little one, comment “WATCH” & I’ll send you the link + my free comprehensive guide that covers common hiccups and more 👇

#pottytraining #pottytrainingtips #pottytrainingtime

The most important piece of content I’ve made

It’s taken me years to process this. And I don’t share for attention, judgement, or sympathy, but from a place of genuine care that other parents are aware at home easy drowning can happen.

I was honored when the @ymca contacted me to work with them to raise awareness around their Phones Down, Eyes Up water safety campaign.

I can’t think of a better mission to use this platform than to equip and empower parents to keep their kids safe around water.

So, join me in taking this pledge my sweet friend.
Comment “PLEDGE” and I’ll send you the link. My husband and I took it and it really helps keep each other accountable when we are around water with two very busy toddlers.

Here’s to keeping our phones down & eyes up for the rest of the summer, no matter where we are 🏊‍♀️🌊🚤

#watersafety #ymcapartner

The strangest, most beautiful thing ever

#motherhood #motherhoodinspired #motherhoodjourney

Who is Brooke Boruff | OT & Mom’s audience?

Brooke Boruff's audience is primarily comprised of parents and caregivers actively seeking practical advice and relatable content on child-rearing. Their intent signals are strong, indicated by high engagement rates on topics like toddler tips and baby care. With an Instagram engagement rate of 1.97%, Brooke is performing above the benchmark (1.5%), suggesting a highly receptive and invested community. This indicates a strong potential for brand partnerships focused on family-oriented products and services, as her followers demonstrate a clear interest in solutions and support for their parenting journeys.

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