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Soo Youn Lee

This creator posts content about their daily life, which often includes travel vlogs from destinations like Korea and Hawaii. They also share morning and evening routines, focusing on wellness and skincare. Other topics include makeup tutorials, home organisation, and product recommendations, particularly for beauty and lifestyle items. The creator also shares personal life moments, such as attending friends' weddings and spending time with family.

Where to find Soo Youn Lee

Instagram ·iamsooyounlee
Followers202K
Avg views28K
Engagement1.9%
Sourced from public data

Stats updated October 2026 · Stats don't look quite right?

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What kind of content does Soo Youn Lee make?

Soo Youn Lee offers a vibrant glimpse into her daily life, blending aspirational travel vlogs from destinations like Korea and Hawaii with intimate morning and evening routines centered on wellness and skincare. Her engaging content extends to practical makeup tutorials, home organization tips, and curated product recommendations, particularly within the beauty and lifestyle spheres. Soo Youn also shares cherished personal moments, from celebrating friends' weddings to enjoying quality time with family, creating a relatable and inspiring digital presence.

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I genuinely can’t wait to have my mornings at home 🥹 

#morningwellness #morningroutines #wellnessroutine #healthylifestyles #dayinmylifevlog
17+ hour travel day 🫪 Let’s go from Seoul to LA! I have a couple of days to  recuperate before heading to another bucket list destination: Yellowstone :) 

She’s very much so in her travel era rn #travelwithme #travelvlog #dayinmylifevlog #comewithme #traveladdicted
There’s nothing cozier and more festive than matching pajamas with your fur baby... @eberjey did their big one with this 🤭🎄🎁 

#EberjeyPartner #matchingpjs #pajamaset #pjsallday #matchingoutfit
This is my favorite way to glow + smell delicious ✨ @dimebeautyco just combined two of their best sellers into one limited edition set, the 7 Summers Body Glow Duo. The Glaze Body Oil absorbs fast and is packed with vitamin E, and layering it with the travel size 7 Summers perfume means juicy pear, vanilla orchid, and sugared woods that last all day. Easily the best gift I’ve found this season :) Available now at dimebeautyco.com

#DIMEPartner #bodyglow #bodyroutine #perfumereview #perfumeoftheday

Who is Soo Youn Lee’s audience?

Soo Youn Lee's audience is likely comprised of individuals interested in aspirational yet relatable lifestyle content, particularly those seeking beauty and travel inspiration. Their engagement rate of 1.90% on Instagram, slightly above the platform benchmark, suggests a receptive and actively participating follower base. This indicates a strong potential for conversions on sponsored content related to skincare, makeup, and travel, as viewers are demonstrating a genuine interest in the creator's recommendations and daily life insights.

Which creators are similar to Soo Youn Lee?

If you're looking for creators like this creator, you'll love channels that blend aspirational travel with relatable daily routines and beauty tips.

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