What kind of content does Kirsty make?
Kirsty offers practical advice and relatable insights on User Generated Content (UGC) across Instagram. She breaks down how to get started in UGC, from pitching brands to filming and editing, with a special emphasis on balancing this work with family life. Beyond her UGC expertise, Kirsty shares heartwarming glimpses into her motherhood journey and cherished family holiday moments.
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Verify your partnershipWho is Kirsty’s audience?
Kirsty's audience is likely comprised of individuals interested in lifestyle content, particularly those seeking relatable insights into motherhood, remote work, and family life. Her strong Instagram engagement rate of 3.19% significantly outperforms the benchmark (1.5%), indicating a highly receptive and active community. This suggests her followers are not just passively consuming content but are actively engaging with her posts, likely seeking practical advice on content creation and inspiration for their own lives. This high engagement signals a valuable audience for brands looking to connect with a motivated and responsive consumer base.
Which creators are similar to Kirsty?
If you're looking for creators like Kirsty, partner with those who excel at authentic UGC, sharing relatable work-from-home and motherhood content, perfect for brands targeting families.
_DadDays
Instagram @_daddays
This creator shares content about family activities and parenting. They often post videos and photos detailing various days out with their children, especially during the Christmas season. This includes visits to festive events like Christmas light trails, pantomimes, and farm park attractions. They also share practical parenting tips, such as buying pyjamas in sales, and demonstrate creative "Elf on the Shelf" ideas.
Neha
Instagram @that.cheshire.family
This creator shares content primarily focused on celebrating Christmas, detailing family traditions and festive activities. Their videos often showcase Christmas Eve plans, including treasure hunts, and highlight simple, joyful Christmas Day celebrations. They frequently provide ideas for Elf on the Shelf activities and offer recommendations for Christmas gifts, often featuring products and deals from Marks & Spencer. The content also includes photo inspiration and focuses on the magic of family traditions rather than perfect aesthetics.
Steph Armstrong
Instagram @stephanie1_s
This creator shares content about family life, often featuring their twin sons and husband. Videos include everyday moments like pancake making and family photoshoots, as well as special occasions such as weddings and holidays. They also post humorous content related to parenting and relationships, and occasionally share updates about selling items from their wardrobe.
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