What kind of content does Emijujuu make?
Emijujuu crafts delightful, step-by-step video guides for baking a wide array of sweet treats. Their Instagram feed is a visual feast of irresistible recipes, from classic cookies and brownies to decadent cheesecakes and cakes. Viewers can follow along as Emijujuu meticulously demonstrates ingredient mixing and artistic decoration, making complex desserts accessible and fun.
Are you a brand that’s partnered with Emijujuu?
Verify your partnershipWho is Emijujuu’s audience?
Emijujuu's audience is likely comprised of home bakers and dessert enthusiasts in the US seeking inspiration and practical guidance for creating sweet treats. Their high Instagram engagement rate (9.63% ER) significantly surpasses benchmarks for platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), indicating a highly receptive and actively participating community. This suggests strong intent signals, with followers likely eager to try recipes, ask questions, and share their own baking experiences, leading to high-quality engagement.
Which creators are similar to Emijujuu?
If you're looking for creators like this creator, you'll find sweet inspiration for anyone who loves baking delicious desserts and mastering cookie recipes.
Justas Bakes
Instagram @justas_bakes
This creator shares content focused on baking various sweet treats. Their videos feature traditional recipes such as gingerbread loaves, emphasising rich flavours and comforting textures, often served with complementary additions like custard. They also document the process of tackling more complex bakes, like Italian macarons, showing the effort involved across multiple attempts to achieve a successful outcome. Additionally, the creator demonstrates simplified festive recipes, such as cinnamon rolls, often utilising kitchen appliances for ease. The content consistently highlights ingredients, baking methods, and the finished appearance of the homemade goods.
Noor & Karmel
Instagram @caramelclove
This creator shares recipes and cooking tutorials focused on desserts. Their content features a variety of baked goods, including cheesecakes, brownies, cookies, and cakes, often with unique flavour combinations like Turkish coffee or biscoff. They also provide tips for baking techniques, such as achieving a smooth cheesecake. Many videos showcase the preparation process and the final appealing presentation of the sweet treats.
Ash Baber
TikTok @ashbaber · Instagram @ash_baber
This creator shares videos of themselves baking a variety of desserts. Their content features recipes for cakes, brownies, cookies, and other sweet treats. Many of the recipes are inspired by other bakers and creators. The creator also provides links to their written recipes on their website.
Frequently asked questions
Sign in to view Emijujuu's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Emijujuu today
You can use Nutcake’s agentic tools for free. Sign up today to work with Emijujuu on your creator campaign.