What kind of content does Sarah make?
Sarah offers engaging product reviews across Instagram, unboxing and demonstrating a wide range of consumer goods. Her content spans beauty, with a focus on makeup and skincare, to home goods like bedding and kitchenware, and even fashion, including shapewear and clothing sets. Sarah's approachable and informative style makes her a go-to source for discovering new and useful items.
Are you a brand that’s partnered with Sarah?
Verify your partnership
Who is Sarah’s audience?
Sarah's audience is likely composed of consumers actively seeking product recommendations and inspiration across beauty, fashion, and home goods. Their high engagement rate (67.21% ER on Instagram, significantly exceeding benchmarks like TikTok's ~3.0% and Instagram's ~1.5%) suggests a highly receptive and loyal community, indicating strong intent to purchase or explore featured items. This audience values authentic reviews and unboxing experiences, presenting a prime opportunity for brands seeking direct consumer interest and potential conversion.
Which creators are similar to Sarah?
If you're looking for creators like this creator, partner with influencers who excel at authentic product reviews across beauty, home goods, and fashion for engaging unboxing content.
Lu Alvarado
Instagram @makeupglamlu
This creator focuses on beauty and skincare content. They review and demonstrate various makeup products, including foundation, mascara, lip stains, and blush. The creator also shares their experiences with skincare items like serums, cleansers, and sunscreens, often highlighting hydration and achieving a glowing complexion. Additionally, they feature home and lifestyle products such as laundry detergent and home cleaning items.
Jodie R R
TikTok @makeup.andshopping
This creator focuses on reviewing a variety of products, often sharing their experiences with skincare items such as moisturisers, face creams, and body scrubs. They also showcase beauty tools like makeup sponges and discuss hair care products like shampoos and conditioners. Additionally, the creator shares their thoughts on home goods, including towels, pillows, chopping boards, and fans, as well as fashion accessories like baseball caps.
Christine Pretty beauty content
Instagram @just.beautifully.me
This creator focuses on reviewing beauty and skincare products. They share their experiences with items such as mascaras, eye creams, moisturisers, and cleansing balms. The creator also discusses their thoughts on makeup products like lip glosses and setting sprays, often detailing the texture, scent, and effectiveness of each item. They frequently highlight products suitable for sensitive or dry skin and provide usage tips.
Frequently asked questions
Sign in to view Sarah's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Sarah today
You can use Nutcake’s agentic tools for free. Sign up today to work with Sarah on your creator campaign.