What kind of content does Zia make?
Zia offers a vibrant and informative approach to embracing natural texture, focusing on curly and wavy hair care. On TikTok and Instagram, Zia shares practical tutorials like the bowl method, highlights the benefits of silicone-free products, and provides valuable tips for refreshing curls. Their content is a trusted resource for those seeking to understand and manage their natural hair, further extending their reach with a children's book celebrating wavy hair.
Are you a brand that’s partnered with Zia?
Verify your partnership
Who is Zia’s audience?
Zia's audience is likely comprised of individuals actively seeking solutions and inspiration for managing curly and wavy hair, with a strong interest in natural hair care and product recommendations. Their intent signals are high, as evidenced by Zia's above-benchmark engagement rates on both TikTok (2.97% ER vs. 3.0% benchmark) and Instagram (3.26% ER vs. 1.5% benchmark). This suggests a highly engaged community that trusts Zia's expertise and actively participates with her content, indicating a valuable audience for brands in the beauty and haircare sectors.
Which creators are similar to Zia?
If you're looking for creators like this creator, you'll find them perfect for anyone seeking authentic curly and wavy hair care tips and product reviews.
Elainne
Instagram @love_elainne
This creator shares videos focused on curly hair care and styling. They demonstrate various wash day routines, featuring products for defining curls and enhancing volume. The creator also shows different hairstyles suitable for curly hair and reviews hair products, including specific collections for coloured hair and scalp health. They occasionally share makeup application alongside their hair content.
libsherratt
TikTok @libsherratt · Instagram @libsherratt
The creator posts videos about curly hair care routines and product reviews. They share tutorials on how to style and refresh curls, often demonstrating specific techniques and product applications. The content includes reviews of various curl gels, creams, and shampoos, highlighting their effectiveness for different curl types and concerns like dryness and frizz. They also discuss common curly hair issues, such as clarifying and managing curls after sleeping.
Elizabeth Gonzalez
TikTok @elizabeth.gonzalez14
The creator shares content focused on curly hair care routines and styling tips. Videos often demonstrate how to achieve volume, define curls, and manage frizz using various products. The creator also discusses common questions and experiences related to having curly hair, including personal preferences for hair products and styles. Some posts highlight the process of unboxing new hair products and share personal reflections on hair health and appearance.
Frequently asked questions
Sign in to view Zia's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Zia today
You can use Nutcake’s agentic tools for free. Sign up today to work with Zia on your creator campaign.