@chiutips | Creator profile on Nutcake

What kind of content does Jennifer Chiu make?

Jennifer Chiu offers insightful beauty and skincare advice tailored for women over 40 on Instagram. Her content features practical makeup tutorials, demonstrating techniques for foundation, concealer, and contouring, alongside honest discussions about skincare routines and product recommendations. Jennifer also shares relatable personal reflections on life stages and the creator journey, creating an authentic connection with her audience.

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Content categories

Beauty

Fashion

Lifestyle

Menopause

Self-help

Wellbeing

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Everything I do at 40 so that 60 still looks 40. 😎@solbari #ad

Same room, completely different feeling. 😲 The Get Together sofa + ottoman from @sundaysfurniture is the edit I didn’t know my living room needed. Deep cushions, washable covers, and we all finally fit. #SundaysPartner

I’m sitting here writing this and realized something… 💭

My body has ran four completely different hormonal settings and I don’t get to pick a single one.

Periods hand you a body you didn’t ask for and a mood you can’t explain.

Pregnancy takes over the whole operation. Exhausted by 6pm, weepy by 8pm, wide awake at 2am.

Postpartum drains the tank overnight and still expects you to keep a human alive on empty.

And now perimenopause, where my hormones show up whenever they feel like it. Rage over a dishwasher, and a brain that lost the word “fridge” and called it “the cold box”

Four eras. Four completely different women.

But every one of those versions figured it out with no instructions and no warning… and she’s still here, in this chair, drinking her coffee.

That’s not nothing. ✨

Nobody tells you your skin can look better at 40 than it did at 25 😲✨ | #rejuranpartner
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@rejurancosmetics #cPDRN #rejuran #pdrn #salmondna

Who is Jennifer Chiu’s audience?

Jennifer Chiu's audience is likely comprised of individuals interested in beauty and skincare, specifically those over 40 seeking makeup tutorials and advice. Their intent signals are strong, as evidenced by her Instagram engagement rate of 1.69%, which slightly surpasses the benchmark for the platform. This suggests a highly receptive and engaged community, indicating a high quality of audience interaction and potential for effective brand partnerships within the beauty and skincare space.

Which creators are similar to Jennifer Chiu?

If you're looking for creators like Jennifer Chiu, you'll find them perfect for anyone over 40 seeking expert beauty, skincare, and makeup tutorials.

Andrea Fleming

Instagram @preppymomm

This creator posts content related to beauty and skincare products. They often review items like moisturisers, serums, cleansers and makeup. The creator also shares content featuring haircare tools and lifestyle products such as phone cases and socks. Some posts are sponsored or gifted by brands.

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Chloe Glowy Skincare

Instagram @all_about_the_glow

This creator posts videos focused on skincare and makeup routines. They share reviews of various beauty products, including moisturisers, cleansers, serums, and makeup items like lip stains and blushes. The content often features tips for achieving hydrated and glowing skin, alongside advice on managing breakouts and enhancing natural features. They also discuss hair care routines and product recommendations.

Beauty

Fashion

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Michelle Spieler

Instagram @themichellespieler

This creator shares makeup tips and skincare routines aimed at individuals over 40. Their content includes tutorials on achieving a flawless complexion, improving skin texture with specific products, and mastering techniques for long-lasting makeup in various conditions. They also discuss hair care solutions and offer advice on personal well-being and self-care practices.

Beauty

Fashion

Menopause