What kind of content does Jessica Cumming make?
Jessica Cumming offers a warm and relatable glimpse into family life and home on Instagram. Her content highlights everyday adventures with children, from park visits to meal prep, alongside engaging home improvement projects and product showcases for household essentials. Jessica also taps into popular culture with occasional posts on movie releases and toy promotions, creating a well-rounded and appealing feed.
Are you a brand that’s partnered with Jessica Cumming?
Verify your partnership
Who is Jessica Cumming’s audience?
Jessica Cumming's audience is likely comprised of individuals interested in relatable family content, home organization, and current lifestyle trends, primarily from North America. Her strong Instagram engagement rate of 6.33% significantly surpasses typical benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly invested and responsive follower base. This suggests a high-quality audience that actively seeks out and interacts with her content, making them prime candidates for brand partnerships focused on family, home, and lifestyle products.
Which creators are similar to Jessica Cumming?
If you're looking for creators like this creator, you'll find relatable content for families navigating everyday life, home projects, and pop culture trends.
Aileen Bayliss
Instagram @bayliss.storybook
This creator shares content focused on family life and product recommendations. They often feature toys and activities for children, including Transformers, Bluey-themed events at Walt Disney World, and educational toys from Melissa and Doug. The creator also shares advice on home organisation and cleaning, showcasing products like Swiffer and Bissell vacuums. Additionally, they post about personalised gifts for occasions like Mother's Day and Easter, as well as personal care items and seasonal celebrations.
gemma medina
Instagram @g.sofm
This creator shares lifestyle content focused on family and home. Videos feature everyday activities such as cleaning with specific products, diaper changes, and attending family-friendly events like football matches and theme park visits. The creator also shares personal moments, including reflections on motherhood, hair appointments, and shopping trips for children's clothing. Some content includes sponsored posts and giveaways related to household products and food items.
emily wheaton
Instagram @emilyfranciswheaton
The creator shares content related to family life, including celebrations like birthdays and home moves. They also post about home organisation and decor, featuring products for children's play areas and home comfort. Additionally, the creator documents travel experiences, such as family holidays and trips to Disneyland. Their content often includes fashion and lifestyle recommendations, along with behind-the-scenes looks at planning and hosting events.
Frequently asked questions
Sign in to view Jessica Cumming's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Jessica Cumming today
You can use Nutcake’s agentic tools for free. Sign up today to work with Jessica Cumming on your creator campaign.