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7 Days of Play

This creator shares a variety of crafts and activities suitable for children. They often feature DIY projects, such as making homemade sidewalk chalk paint, creating mosaics with beans, or crafting squishy toys. The content also includes reviews and recommendations for children's toys and learning tools, like kid-safe scissors and educational pencils. Additionally, the creator showcases family-friendly products and ideas, including clothing collaborations and clever solutions for everyday parenting challenges.

Where to find 7 Days of Play

Instagram ·7daysofplay
Followers1.5M
Avg views234K
Engagement2.0%
Sourced from public data

Stats updated August 2026 · Stats don't look quite right?

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What kind of content does 7 Days of Play make?

7 Days of Play offers a vibrant and playful approach to family content, primarily on Instagram. Their feed is a treasure trove of engaging DIY crafts and kids' activities, from homemade sidewalk chalk paint to bean mosaics. Beyond hands-on fun, they provide insightful toy reviews and recommendations for educational tools, alongside practical parenting hacks and family-friendly product showcases.

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Comment PLAY for the supplies, steps, and Garanimals Made for Play outfits! 🍂

We’re kicking off episode 2 of our PLAY LIST series with such a fun, simple art idea. Grab a bag of mixed beans, or raid your pantry for dried beans, lentils, grains, and anything else with interesting colors and textures. Then let the kids mix, layer, and create their own fall mosaics. 🍁

And these outfits were made for exactly this kind of play. @garanimals has been a go-to for families for over 50 years, and their new fall Made for Play collection is full of comfy pieces kids can actually move, create, and play in.

One of my favorite things about Garanimals is how easy everything is to mix + match. The tops and bottoms work together, so getting dressed is simple, but the outfits still feel fun and put together.

Shop Garanimals Made For Play Collection at the link in bio.

#Garanimals #GarnimalsPartner
Comment COOK for the link to this kid-safe stove, plus all of my favorite finds for getting kids cooking in the kitchen! 👩‍🍳🍳

I’m always looking for ways to let my kids do more themselves, and this might be one of my favorite finds yet. It’s a real working stove sized just for kids, so they can cook right alongside you instead of just pretending.

We’ve been having so much fun finding tools that make it easier for kids to actually help, from kid-friendly knives and peelers to cutters, cooking tools and more.

Comment COOK and I’ll send you the link! 🍳💕
Comment PLAY for the steps, supplies, and Made for Play outfits! 💕

Does anyone else remember Garanimals from when WE were kids?! They’ve been around since 1972 and were basically the original mix + match kids’ clothing brand, making it easy for kids to put outfits together themselves.

And I totally get why they’ve lasted this long. The clothes are playful, comfy, affordable and actually made for kids to PLAY in. Plus, everything mixes and matches, which means more outfits without needing a million different pieces. 🙌

So I’m very excited to be teaming up with Garanimals for The PLAY List, a new play idea every week featuring outfits that are just as ready to play as the kids wearing them. 💗

Episode 1 is homemade sidewalk chalk paint 🎨 It’s such an easy way to turn a regular outside afternoon into something extra fun. Save this one for the next “I’m bored,” and come back every week for a new idea from The PLAY List! 💕

Shop Garanimals Made For Play Collection at the link in bio.
#Garanimals #GarnimalsPartner
Comment SQUISH and I’ll send you the link! 💕

Squishy hunting is getting a little ridiculous 😂 so I kind of love the idea of kids just making their own! This DIY squishy making kit lets them pick their glitter and charms and actually be part of creating the squishy from start to finish.
And honestly, making them might be even more fun than buying them. ✨

Comment SQUISH for the link + more of our favorite arts & crafts kits!

Who is 7 Days of Play’s audience?

7 Days of Play's audience is primarily parents and caregivers in the US seeking engaging, family-friendly activities and product recommendations. Their high Instagram engagement rate (2.01%) significantly outperforms the platform benchmark (~1.5%), indicating a highly receptive and active community. This suggests strong intent signals for DIY crafts, kids' activities, and toy reviews, with a high likelihood of conversion on sponsored content or affiliate links. The creator's content likely fosters a loyal following eager for practical parenting solutions and creative inspiration.

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If you're looking for creators like this creator, they're perfect for parents seeking engaging DIY crafts, fun kids' activities, and helpful parenting hacks for family-friendly entertainment.

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