What kind of content does Zoe Everett make?
Zoe Everett offers a warm and inviting glimpse into home styling, focusing on interior design and renovation projects. Through engaging videos on Instagram, she shares her journey of decorating her Victorian terrace, from homeware hauls and DIY upcycling to showcasing ethically sourced decor. Zoe's content provides practical inspiration for creating a welcoming and beautifully styled home, perfect for brands in the home goods and lifestyle sectors.
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Verify your partnershipWho is Zoe Everett’s audience?
Zoe Everett's audience is likely comprised of individuals in Great Britain interested in home improvement, from DIY enthusiasts to those seeking inspiration for their living spaces. Their intent signals are strong, indicated by a high engagement rate of 7.98% on Instagram, significantly outperforming benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%). This suggests a highly receptive and active community eager to consume and interact with content related to interior design, home decor, and renovation projects. The quality of engagement appears excellent, pointing to a valuable audience for brands in the homeware and DIY sectors.
Which creators are similar to Zoe Everett?
If you're looking for creators like this creator, you'll find inspiration for transforming your living space with stylish decor, DIY projects, and savvy home renovation tips.
machomeproject
Instagram @mac.home.project
This creator shares content focused on home interior design and renovation projects. They showcase how to create spaces like en-suite bathrooms and design various rooms, often highlighting elements such as tiles and fittings. The videos also feature cosy home living, including the use of wood-burning stoves and seasonal decorating ideas for events like Christmas. Additionally, the creator posts about their travel experiences and holidays.
The Surrey Renovation
Instagram @thesurreyrenovation
This creator produces content focused on home renovation and interior design projects. They document various DIY activities, showcasing transformations of bathrooms, kitchens, living rooms, and garden spaces, often including 'before and after' comparisons. The content highlights the process of making a house a home, featuring specific decor items and materials to achieve a neutral and cosy aesthetic. Viewers can find guides on projects like building a fence or installing panelling. Seasonal decor, especially during Christmas, is also a recurring theme.
Sarah
TikTok @ahometomakeyousmile · Instagram @ahometomakeyousmile
This creator posts videos about interior styling and home décor, often focusing on seasonal changes and creating a cosy atmosphere. They share tips on how to style rooms to look effortlessly chic, incorporating elements like soft furnishings, flowers, and books. The content also features their home environment, including views from their windows and seasonal decorations, with frequent mentions of their dog. Some posts include advertisements for home goods and technology.
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