What kind of content does zay make?
Zay brings a vibrant mix of fashion and lifestyle content to TikTok, showcasing everything from exciting clothing hauls and stylish outfit checks to the latest dance trends. They also offer a peek into their personal life with everyday moments and friend interactions, while sharing their love for cosmetic contact lenses and eyeglasses, often with exclusive discount codes. This engaging approach makes Zay a go-to for brands looking to connect with a dynamic and trend-savvy audience.
Are you a brand that’s partnered with zay?
Verify your partnership
Who is zay’s audience?
Zay's audience is likely composed of fashion-forward individuals, primarily interested in discovering new trends, styling tips, and product recommendations within the fashion and accessories space. Their engagement signals, particularly the 7.70% ER on TikTok (significantly above the ~3.0% benchmark), indicate a highly active and receptive community. This suggests strong potential for driving conversions on sponsored content, with followers demonstrating a clear intent to interact with and potentially purchase items featured in hauls and outfit checks.
Which creators are similar to zay?
If you're looking for creators like this creator, you'll love their vibrant fashion hauls, dance trend outfit checks, and accessory styling tips.
Eadaoin Devlin
TikTok @eadaoindevlin
This creator posts videos about fashion and outfit inspiration. They often share "haul" videos, showcasing new clothing items they have purchased, and "fit checks," where they show off their outfits for different occasions. The creator also shares daily vlogs, giving viewers a glimpse into their busy life and activities. Their content includes trying on clothes, attending events like concerts and markets, and sharing personal updates.
Alicja Ab
TikTok @justalicjaab
This creator shares videos about fashion, including try-on hauls from online stores and outfit inspirations for different occasions. They also post about experiences, such as attending a perfume-making workshop and trying out new places. Some content features explorations of popular culture, including anime characters and television shows.
kitty royden
TikTok @tikittytok20
This creator posts videos about fashion and styling tips, often focusing on finding affordable clothing options. They share their shopping hauls and outfit ideas, sometimes highlighting challenges like finding clothes that fit well. The creator also shares glimpses into their daily life through vlogs, offering a look at their experiences and thoughts.
Frequently asked questions
Sign in to view zay's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with zay today
You can use Nutcake’s agentic tools for free. Sign up today to work with zay on your creator campaign.