What kind of content does Yahoo UK make?
Yahoo UK brings you compelling video content across major events, from the Oscars to by-elections, and timely news coverage of everything from local fires to dramatic police chases. They also offer exclusive insights into the royal family and updates on prominent public figures. Their engaging approach to current affairs makes them a go-to source for breaking stories and captivating narratives.
Are you a brand that’s partnered with Yahoo UK?
Verify your partnership
Who is Yahoo UK’s audience?
Yahoo UK's audience on Nutcake is likely comprised of individuals actively seeking timely and authoritative information on major global and UK-specific events. Their intent signals point towards a desire for concise, digestible news updates, particularly concerning current affairs, the royal family, and public figures. With a TikTok ER of 4.91%, significantly above benchmarks for platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), this creator demonstrates exceptional audience resonance and high-quality engagement, suggesting their content effectively captures and retains viewer attention.
Which creators are similar to Yahoo UK?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in major events, royal family news, and up-to-the-minute current affairs coverage.
Dave Gibson
TikTok @mrdavegibson · Instagram @mrdavegibson
This creator posts videos about music events, including festivals like Glastonbury and Lytham Festival, featuring performances by artists such as Stevie Wonder, Noah Kahan, and DJO. They also share content related to sports, like darts and football, and occasional personal updates about family and pets. The creator has also posted about social and political issues, including the conflict in Palestine and support for charities like WaterAid.
Stef n friends
TikTok @stef_n_friends · Instagram @stef_n_friends
This creator posts comedic content, often using sketches and stand-up routines. Their videos frequently touch on British culture, everyday life, and current events, including politics and social issues. Topics explored range from experiences with the NHS and the cost of living to observations about relationships and generational differences. They also share content related to food, such as Chinese cuisine and fish and chips.
Phil Carr
TikTok @philc84 · Instagram @philc1984
This creator makes humorous videos about visiting places in the UK and abroad. They often discuss towns, attractions, and cultural events, sharing their experiences and observations with a comedic slant. The content includes satirical takes on local councils, tourist spots like Edinburgh Castle and the Eiffel Tower, and even the best and worst towns in Britain. They also touch upon specific events such as New Year's Eve in London and the NFL in the UK.
Frequently asked questions
Sign in to view Yahoo UK's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Yahoo UK today
You can use Nutcake’s agentic tools for free. Sign up today to work with Yahoo UK on your creator campaign.