@wallstwardrobe | Creator profile on Nutcake

What kind of content does Hannah make?

Hannah offers a candid look into the world of finance, with a particular focus on private equity. Through her Instagram, she shares practical career advice, demystifies work culture, and breaks down financial news. Her content is a valuable resource for aspiring finance professionals seeking insights on everything from networking to navigating daily life in the industry.

Are you a brand that’s partnered with Hannah?

Verify your partnership

Content categories

Business

Finance

Lifestyle

Property

Travel

Browse all creators

Crazy things that I saw while working in private equity Part 2!!! Should I make another part?

Disclaimer this is *NOT* about my previous employers 😃

Can finally share some of the crazy things that were normalized in the industry!! I have seen a lot..

Disclaimer this is *NOT* about my previous employers😃

A $2.5B mining fund walks into your inbox.
The deck says “20% gross IRR target.”

But these are the 4 questions institutional LPs are actually asking before wiring capital:

1. Is the track record being framed strategically?
The sponsor marketed a 16.5% gross IRR composite. But when previously excluded investments were added back in, net IRR dropped to 7.0%.

That is the difference between a top-tier manager and an average one.

One of the biggest parts of IR is understanding what’s driving the numbers — and what’s sitting quietly in the footnotes.

2. How much of the return is actually realized?
Fund III showed a 23.8% gross IRR… but only ~8% of invested capital had been realized.

Meaning most of the performance still depended on sponsor marks tied to commodity pricing.

Sophisticated LPs immediately start stress testing:
• what happens if copper prices fall?
• how are assets being valued?
• what does this look like under normalized assumptions?

3. What is the weakest part of the portfolio telling you?
The loan book generated just a 2.0% gross IRR on over $1.3B deployed.

That is the number every investment committee is circling.

Because weak performance in supposedly “protected” parts of the capital stack usually reveals more about underwriting discipline than the headline returns do.

4. Does the data actually support the macro narrative?
The strategy was positioned as “all-weather.”

But most unrealized marks were measured during one of the strongest commodity environments in years.

The real question is whether the portfolio has actually been tested through a prolonged downturn — not just a temporary drawdown.

The biggest misconception about investor relations is that it’s just fundraising.

The best IR professionals think like LPs first and know how to diligence a story before they try to sell one.

#privateequity #investmentbanking #investorrelations #casestudy #womeninfinance

Timestamped morning in my life back in nyc running @wallstwomengroup 🍎🚕

@peterthomasrothofficial @hourglasscosmetics @lorealparis @crownaffair

#dayinmylifevlog #womeninfinance #morningroutine

Who is Hannah’s audience?

Hannah's audience is likely comprised of ambitious young professionals and students in the US interested in finance, private equity, and career advancement. Their engagement signals suggest a strong intent to learn and seek advice, as evidenced by her 1.34% Instagram engagement rate, which is slightly below the platform benchmark but indicates a dedicated following. This audience values actionable insights into work culture and financial news, making them prime candidates for premium content or mentorship opportunities.

Which creators are similar to Hannah?

If you're looking for creators like this creator, you'll find insightful content on finance, private equity, career advice, and work culture, perfect for aspiring professionals and seasoned investors alike.

estersonrisas

TikTok @estersonrisas

This creator shares content related to a corporate lifestyle, often focusing on the finance industry. Videos include 'Get Ready With Me' segments, sharing personal insights, and outfit inspiration for work. They also post about social activities like ski trips with friends and everyday life vlogs. The content touches upon navigating the corporate world and friendships within it.

Business

Fashion

Finance

Jane

Instagram @rroomfies

This creator focuses on content related to personal finance, career progression, and strategies for making money online. They discuss methods such as geo-arbitrage, the benefits of living with parents to save money, and how to leverage content creation for income. The creator also shares insights on negotiating brand deals, the importance of niche selection in content creation, and personal finance tips for financial independence. Additionally, they touch upon themes of friendship, personal growth, and mental well-being.

Business

Finance

Lifestyle

Emmie Fabian

Instagram @emmieedit

This creator shares content focused on personal finance and investing. They discuss topics such as book reviews on financial literature, strategies for investing, and managing personal finances. The creator also covers subjects like setting up a limited company, managing a business, and understanding market trends like bull and bear markets. Additionally, they share advice for younger selves and discuss the importance of financial literacy.

Business

Finance

Motivational