What kind of content does VIVA make?
VIVA shares a vibrant mix of music and DJing content on Instagram, featuring original mashups and insights into building DJ crates. Beyond the beats, VIVA offers candid reflections on personal growth and self-criticism, alongside showcasing experience hosting and DJing brand and fashion events. This creator champions the power of sisterhood, making them a unique voice for brands seeking authentic engagement.
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Who is VIVA’s audience?
VIVA's audience is likely comprised of individuals interested in music culture, DJing, and personal development, with a strong emphasis on community and shared experiences, as indicated by "sisterhood" and "events." Their high Instagram engagement rate (5.45%) significantly surpasses benchmarks for platforms like TikTok (~3.0%) and YouTube (~2.0%), suggesting a highly receptive and actively engaged follower base. These followers are likely seeking inspiration, entertainment, and connection, and are primed for event promotion and community-building initiatives.
Which creators are similar to VIVA?
If you're looking for creators like this creator, you're seeking inspiring individuals who blend music, DJing, and personal growth with a passion for empowering sisterhood through vibrant events.
Yazmine
Instagram @yazmine.mp3
This creator shares content related to fashion and music. They often post about clothing hauls, showcasing outfits from brands like Gap and Damson Madder, and share their experiences attending fashion events. As a DJ, they also post about their music mixes, live mashups, and DJ sets, sometimes featuring them at brand events and product launches.
Marion Hawkes
Instagram @hawkes_m
This creator posts content related to DJing and music events. They share updates about upcoming DJ sets at various venues and festivals, often highlighting collaborations with other artists and collectives. Their content also touches upon the local creative scene, including fashion, art, and the city's music status.
Atiya Walcott
Instagram @atiyawalcottfits
This creator posts fashion and lifestyle content. They often share their experiences attending events like New York Fashion Week, showcasing outfits and collaborations with brands. They also feature home decoration projects and discuss beauty products and skincare routines. Their content includes styling tips, unboxing new items, and sharing daily work activities. They have also been recognised as an influential creator by Rolling Stone.
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