What kind of content does twisted make?
twisted reimagines familiar foods on TikTok, transforming everyday ingredients into viral sensations like potato noodle bites and tiramisu kebabs. They delight in experimental flavor pairings, from pickles and chocolate to innovative leftover hacks that turn stale croissants into spicy snacks. Expect a playful, creative approach to cooking, often featuring vibrant, unexpected twists on popular dishes.
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Who is twisted’s audience?
The audience for "twisted" is likely comprised of home cooks and food enthusiasts in GB, actively seeking innovative and practical culinary inspiration. Their engagement signals a strong interest in viral recipes, experimental flavors, and creative cooking solutions, particularly those that repurpose leftovers. With a TikTok ER of 3.13%, "twisted" is performing above the benchmark (approx. 3.0%), indicating a highly engaged and receptive audience that values their unique approach to food transformation. This suggests a high-quality audience receptive to new product integrations and brand partnerships within the food and lifestyle space.
Which creators are similar to twisted?
If you're looking for creators like this creator, you'll love their innovative food transformations and viral recipes that turn leftovers into experimental flavor adventures.
Lily Ghodrati
TikTok @lilyghodrati · Instagram @Lilygbakes
This creator shares videos of unique and visually appealing food. They often recreate popular dishes, such as the Courtesan au Chocolat from The Grand Budapest Hotel, or create elaborate food art, like hummus designs. Many of their recipes focus on colourful ingredients and intricate plating, including dishes like savoury saffron rice cake, custom pasta, and sweet potato stacks. They also share tutorials for desserts, pastries, and creative snacks.
Yinka Ogunbiyi
Instagram @foodfireandsoul
This creator posts recipes and cooking tutorials. They focus on dishes such as seafood, chicken, and baked goods like cheesecake and cornbread. The creator also shares drink recipes, including cocktails and mocktails. They often highlight specific ingredients or brands in their videos.
Meg
Instagram @gourmet_meg
This creator shares recipes and cooking tips, often focusing on Asian-inspired dishes and comfort food. They demonstrate how to prepare various meals, including noodle bowls, crispy tofu, and flavourful side salads. The content also features recipe testing for supper clubs and explores creative ways to use common ingredients, such as beetroot stalks and mushrooms. Additionally, the creator shares highlights from their culinary experiences and travels.
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