What kind of content does Alexis Gonzalez make?
Alexis Gonzalez specializes in bringing the magic of autumn and Halloween into the home. On Instagram, she shares curated finds from retailers like Wayfair, Walmart, and Amazon, showcasing everything from festive centrepieces and pumpkins to spirited wall art. Her feed also features charming DIY projects and seasonal recipes, offering a complete guide to celebrating the coziest time of year.
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Who is Alexis Gonzalez’s audience?
Alexis Gonzalez's audience is likely comprised of US-based individuals interested in home styling, particularly those who enjoy seasonal and DIY decor. Their intent signals are strong, as evidenced by the high engagement rate of 5.40% on Instagram, significantly outperforming benchmarks for platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This suggests a highly receptive and actively participating community, indicating excellent potential for brand collaborations and product placements that align with home decor and crafting themes.
Which creators are similar to Alexis Gonzalez?
If you're looking for creators like this, you'll find them perfect for brands wanting to showcase cozy, festive, and DIY-friendly home decor for the autumn and Halloween seasons.
STEF TURNER
Instagram @stefmturner
This creator shares content related to home decorating and lifestyle. They often feature product recommendations, particularly from brands like Wayfair and The Company Store, for items such as bedding, kitchenware, and outdoor furniture. The videos showcase seasonal home updates, party preparations for children's birthdays, and practical home improvements like garden projects and kitchen renovations. They also share personal moments, including family activities and creating cozy living spaces.
Brooke Miccio
Instagram @brookemiccio
This creator often posts about home decor and furnishings, featuring products from brands like Wayfair. They also share content related to beauty, including manicures, and personal milestones such as planning a wedding and getting married. Additionally, the creator discusses fitness activities like running and shares sponsored content for food and snack brands, including Hellmann's and Chomps.
Elisa Mastrocolla
Instagram @theedgewoodhome
This creator shares content about home decor and furnishings, often featuring affordable finds from retailers like Walmart and Amazon. They provide links and tips for styling spaces, including seasonal decorations and furniture arrangements. The creator also includes tutorials for DIY projects such as IKEA hacks and craft ornaments, alongside occasional content on fashion and personal wellness products.
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