What kind of content does Tolullah make?
Tolullah offers a vibrant blend of fashion and lifestyle content, with a particular flair for capturing the energy of Lagos's 'Detty December' events. On TikTok, she shares engaging videos featuring stunning outfit ideas, impressive hair transformations, and personal life updates. Fans also tune in for her insightful reactions to music and her popular recaps and live discussions surrounding the reality show 'My Mum Your Dad UK'.
Are you a brand that’s partnered with Tolullah?
Verify your partnership
Who is Tolullah’s audience?
Tolullah's audience is likely comprised of individuals interested in fashion, lifestyle content, and hair transformations, with a strong leaning towards UK-based viewers given the "Detty December" and "My Mum Your Dad UK" keywords. Their engagement signals suggest a highly invested community, as evidenced by a TikTok engagement rate of 4.54%, significantly outperforming benchmarks like TikTok (~3.0%) and Instagram (~1.5%). This elevated ER indicates a receptive audience eager for Tolullah's content, promising high-quality engagement and strong potential for brand partnerships.
Which creators are similar to Tolullah?
If you're looking for creators like Tolullah, you'll love content creators who blend fashion, lifestyle, and relatable reality TV commentary for a vibrant audience.
DANIELLA
TikTok @daniellaamurrell
This creator posts videos about fashion and outfits, often showcasing daytime looks that can transition into evening wear. They also share content related to their experiences in Lagos, Nigeria, including exploring its aesthetics and learning the Yoruba language. Some videos feature makeup tutorials and insights into creative marketing and business vision, inspired by personal journeys and past experiences.
Joy Olubukola
Instagram @_iamolubukola
This creator shares content about fashion, beauty, and lifestyle. They review clothing from various brands, share advice on styling, and discuss fragrance choices. The creator also posts about parenting, sharing relatable experiences of raising young children. Additionally, they share tips on using phone features, recommendations for Nollywood films, and reflections on personal growth and self-control.
Life Of Lolly
TikTok @lifeoflollyb
This creator shares videos about life in Lagos, Nigeria, often focusing on the humorous aspects of everyday situations. They review restaurants and offer insights into activities available in the city. The content also includes personal vlogs and observations about the unique culture and experiences in Lagos, particularly during festive periods like 'Detty December'.
Frequently asked questions
Sign in to view Tolullah's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Tolullah today
You can use Nutcake’s agentic tools for free. Sign up today to work with Tolullah on your creator campaign.