What kind of content does this_esme make?
this_esme offers an authentic glimpse into equestrian life and rural living on TikTok and Instagram. Their content centers on practical horse care, daily routines, and the joys and challenges of horse ownership, often interwoven with charming pet content. Brands can connect with an engaged audience through reviews of equestrian gear and relatable discussions on country living, all delivered with a warm and genuine tone.
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Who is this_esme’s audience?
This creator's audience is likely comprised of individuals passionate about equestrianism, horse care, and rural lifestyles, with a strong interest in pet content and relevant gear. Their exceptionally high engagement rates (TikTok: 17.37%, Instagram: 17.55%) significantly surpass industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly dedicated and interactive community. This suggests strong potential for brand partnerships seeking to reach an enthusiastic and responsive audience actively seeking recommendations and information within this niche.
Which creators are similar to this_esme?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in equestrian life, horse care, rural living, and adorable pet content.
SillyPrune
TikTok @sillyprune · Instagram @sillyprune
This creator posts videos about horses and equestrian activities, including riding, jumping, and racing. They also share content related to off-roading with quad bikes and driving trucks. Some videos feature humorous stories and vlogs about their experiences, sometimes involving their dogs and personal anecdotes.
Livi Shelby
TikTok @livshelby
This creator posts videos about equestrian life, including riding horses and caring for them. They also share their journey of starting their own equestrian clothing brand, documenting the design process and photoshoots. Additionally, the creator discusses personal topics such as building confidence after childbirth and navigating challenging social dynamics with other girls. They also share stories about rescuing and rehoming ponies.
India Katona
Instagram @indiakatona
This creator shares content related to equestrian life, often featuring their horses and country pursuits. They document visits to events like the Chelsea Flower Show and Badminton Horse Trials, highlighting shops and brands they discover. The creator also shares insights into their social media journey, including launching training courses. Additionally, they post humorous comparisons between goats and men, as well as picturesque views from their rural surroundings.
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