What kind of content does Gemma Haigh make?
Gemma Haigh cultivates a vibrant online space dedicated to houseplants and gardening. On TikTok and Instagram, she shares practical advice on plant care, from watering and repotting to tackling pests and rescuing ailing greenery. Gemma also delights her audience with tours of her impressive plant collection and engaging visits to garden centres and botanical gardens, offering a peek into her verdant world.
Are you a brand that’s partnered with Gemma Haigh?
Verify your partnership
Who is Gemma Haigh’s audience?
Gemma Haigh's audience is likely comprised of plant enthusiasts in Great Britain, ranging from beginners seeking basic care tips to experienced collectors interested in her extensive collection. Their intent signals are strong, evidenced by exceptionally high engagement rates on both TikTok (5.63%) and Instagram (8.78%), significantly outperforming industry benchmarks (TikTok ~3.0%, Instagram ~1.5%). This suggests a highly dedicated and responsive community eager for detailed plant care advice, pest solutions, and inspiration from her curated plant collection.
Which creators are similar to Gemma Haigh?
If you're looking for creators like Gemma Haigh, you'll find them perfect for plant parents seeking expert advice on houseplant care, pest control, and expanding their green collections.
GREEN PLANTSHOPS
Instagram @green.plantshops
This creator posts content about houseplants and plant care. They share tips on how to keep plants healthy during different seasons, focusing on watering, light, and temperature. The creator also showcases new plant arrivals, popular plant varieties, and plant-related accessories. They frequently highlight plants that are easy to care for, making them suitable for beginners.
Hilton Carter
Instagram @hiltoncarter
This creator focuses on indoor plant styling and design, offering advice on how to care for and display houseplants effectively. They share tips on propagation, dealing with plant issues, and choosing the right pots and placements. The creator also discusses broader topics related to nature, such as community gardens and the importance of green spaces in urban environments, often incorporating personal stories and humour into their content.
Trinity Shi
Instagram @cubehousejungle
This creator posts videos about a variety of houseplants and gardening tips. They often share updates on their plant growth, discuss specific plant species like Hoya and Euphorbia, and demonstrate how to care for them, including feeding and pest control. The creator also shares experiences visiting plant-filled restaurants and nurseries, and talks about unique home decor items.
Frequently asked questions
Sign in to view Gemma Haigh's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Gemma Haigh today
You can use Nutcake’s agentic tools for free. Sign up today to work with Gemma Haigh on your creator campaign.