What kind of content does Nicole make?
Nicole shares vibrant video reviews of London's diverse dining scene on Instagram. From elegant afternoon teas and hearty Sunday roasts to authentic Mexican dishes and adventurous tasting menus, she captures the essence of each culinary experience. Beyond restaurants, Nicole also highlights exciting food festivals and unique dining events, offering a delicious guide to eating out in and around the city.
Are you a brand that’s partnered with Nicole?
Verify your partnership
Who is Nicole’s audience?
Nicole's audience is likely comprised of UK-based food enthusiasts, particularly those interested in London's vibrant dining scene, from casual eateries to more formal experiences like afternoon tea and Sunday roasts. Their intent signals are strong, indicated by a high Instagram engagement rate of 3.15%, significantly outperforming the benchmark (approx. 1.5% ER). This suggests a highly receptive and active community eager for authentic recommendations and visually appealing content related to dining out. The quality of engagement is therefore expected to be high, with potential for strong conversion on sponsored content or affiliate links.
Which creators are similar to Nicole?
If you're looking for creators like Nicole, you'll find them perfect for brands targeting foodies and travelers seeking authentic London dining experiences.
Scott Ball
TikTok @scottcaneat · Instagram @scottcaneat
This creator focuses on food and travel content, often featuring restaurant reviews and culinary experiences in London and abroad. They share detailed accounts of meals, including specific dishes and restaurant ambiance, as well as travel insights, particularly concerning Japan. The content also includes recipes and creative concepts like 'manifesting' meals and drinks. They often highlight unique dining experiences, cultural events, and collaborations with food and travel brands.
Eat Snack Repeat
TikTok @eat.snack.repeat · Instagram @eat.snack.repeat
This creator posts reviews of restaurants, cafes, and food establishments, primarily in London. They often focus on sandwiches, fine dining, and specific cuisines like Scottish, British, North African, and Greek food. The creator also shares recommendations for places to eat in other locations, such as Courchevel, and occasionally posts about vineyards and special food offers.
Jessica Milner
TikTok @londonfoodbabesofficial
This creator focuses on reviewing and showcasing a variety of London-based restaurants and food experiences. They share content about different cuisines, including Lebanese, Portuguese, Italian, Georgian, French, Turkish, Mexican, Sri Lankan, and Japanese. The creator often highlights new openings, special menus, and unique dining concepts, such as tasting menus or bottomless brunches. Their posts also include details about the food, drinks, atmosphere, and location of each establishment.
Frequently asked questions
Sign in to view Nicole's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Nicole today
You can use Nutcake’s agentic tools for free. Sign up today to work with Nicole on your creator campaign.