What kind of content does JESS XU make?
JESS XU offers a sophisticated blend of beauty and fashion content across Instagram. Her feed features expert hair care and makeup tutorials, often highlighting partnerships with brands like Shu Uemura and Kiss Nails. Beyond beauty, JESS XU provides exclusive glimpses into fashion events, showcases coveted luxury accessories from Bvlgari, and shares aspirational travel experiences, most recently a Bangkok getaway with Airbnb.
Are you a brand that鈥檚 partnered with JESS XU?
Verify your partnership
Who is JESS XU鈥檚 audience?
JESS XU's audience is likely comprised of consumers interested in aspirational beauty, fashion, and luxury accessories, primarily within the US. Their high Instagram engagement rate (5.72% ER) significantly surpasses benchmarks for platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), indicating a highly receptive and interactive follower base. This strong engagement suggests a strong intent to discover and potentially purchase recommended products, making her audience a valuable target for brands seeking premium lifestyle collaborations.
Which creators are similar to JESS XU?
If you're looking for creators like Jess Xu, partner with those who excel at showcasing luxury beauty, fashion, and hair care for an aspirational audience.
Sierra Rena
Instagram @sierrarenas
This creator posts content about fashion, including styling outfits and attending fashion shows. They often share makeup tutorials and discuss fashion events like the Met Gala and Gucci shows. The creator also promotes clothing items and shares personal shopping hauls, sometimes featuring collaborations with fashion brands.
Julia Hatch
Instagram @julia.hatch
This creator often posts content about fashion, beauty, and lifestyle. They share videos featuring outfit inspiration, particularly for festivals, and beauty product reviews. The creator also documents experiences such as travelling, visiting theme parks, and trying new cars. Many videos involve the creator's mother, discussing shared interests like makeup and fragrances.
Raeann Langas
Instagram @raeannlangas
This creator shares content about fashion and beauty. They review clothing items such as dresses and shoes, often focusing on comfort and fit for different body types. The creator also shares makeup tutorials, highlighting specific products and techniques for achieving certain looks, such as glossy lips. Additionally, they post about travel experiences, packing tips, and attending fashion events like Miami Swim Week.
Frequently asked questions
Sign in to view JESS XU's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with JESS XU today
You can use Nutcake鈥檚 agentic tools for free. Sign up today to work with JESS XU on your creator campaign.