What kind of content does Kelly make?
Kelly shares their passion for allotment gardening on Instagram, offering practical advice on cultivating vegetables like tomatoes and pumpkins. Their content blends expert tips, such as strengthening seedlings and navigating challenging weather, with personal reflections on their cancer journey, pregnancy, and yearly gardening progress. Kelly also delights their audience with occasional seed giveaways, fostering a vibrant community around the joy of growing.
Are you a brand that’s partnered with Kelly?
Verify your partnership
Who is Kelly’s audience?
Kelly's audience is likely comprised of UK-based individuals interested in practical gardening advice, particularly for vegetable cultivation and allotment management. Their intent signals are strong, as evidenced by the high engagement rate of 9.12% on Instagram, significantly exceeding benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%). This suggests a highly receptive and engaged community eager for Kelly's personal journey updates and seed giveaways, indicating a high-quality audience ripe for community building and potential brand partnerships focused on sustainable living or home goods.
Which creators are similar to Kelly?
If you're looking for creators like this creator, you'll find them perfect for aspiring gardeners seeking practical tips, inspiration for vegetable cultivation, and exciting seed giveaways on their personal journey.
Charlotte Copley
Instagram @my_allotment_story
This creator shares content about gardening, focusing on their allotment and growing vegetables such as potatoes and onions. They also cover beekeeping, including winter hive inspections and feeding bees. Additionally, the creator documents their journey learning floristry, preparing to grow and arrange their own wedding flowers. They also share occasional lifestyle content, such as activities with friends and family and their dog.
Dr Rachel Greenhill
TikTok @rachelsallotment · Instagram @rachels.allotment
This creator shares content about growing a variety of plants, including tomatoes, sweet peas, and hydrangeas. They offer tips on sowing seeds, protecting plants from cold weather, and managing common gardening issues such as watering and pests. The creator also documents their experiences with new gardens, including a new build garden and an allotment, and shares their progress with vegetables like broad beans and garlic.
Nettles and Petals
TikTok @nettlesandpetals · Instagram @nettlesandpetals
This creator posts videos about various gardening techniques and projects. They share advice on sowing seeds, such as sweet peas and garlic, and demonstrate how to save seeds from vegetables like tomatoes and cucumbers. The creator also offers tips on building garden structures for biodiversity, composting, and preserving harvests. Additionally, they provide instructions for making homemade remedies and recipes using garden produce.
Frequently asked questions
Sign in to view Kelly's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Kelly today
You can use Nutcake’s agentic tools for free. Sign up today to work with Kelly on your creator campaign.