What kind of content does Poppy make?
Poppy shares heartwarming glimpses into the life of her beloved black Labrador, also named Poppy. Her Instagram features candid moments of their daily adventures, from joyful reunions to birthday celebrations, all captured with a playful and loving tone. Beyond the canine chronicles, Poppy offers an intimate look at her pregnancy journey, thoughtfully including Poppy in the preparations for their growing family. She also provides practical insights into dog health, with a focus on gut health and probiotics.
Are you a brand that’s partnered with Poppy?
Verify your partnershipWho is Poppy’s audience?
Poppy's audience is likely comprised of dog owners, expectant parents, and individuals interested in pet care and lifestyle content. Their high Instagram engagement rate (10.12%) significantly surpasses benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly invested and responsive community. This suggests strong intent signals for product recommendations related to dog health, pregnancy, and daily pet-related needs, promising high-quality engagement and conversion potential.
Which creators are similar to Poppy?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in the daily life of dogs, dog health, and the unique journey of pregnancy with a furry friend.
Woodford the Chocolate Lab
Instagram @thelabwoody
This creator posts videos featuring their chocolate Labrador, Woody. The content includes daily life with their pet, highlighting his antics and personality. They share experiences such as using dental products for dogs, introducing new enrichment toys to keep Woody entertained, and documenting his adventurous moments. The creator also shares anecdotes about Woody's health and wellbeing, including an incident where he ate grapes and a scrunchie, emphasising the importance of pet insurance.
Sampson & Michele Miller
Instagram @sampson_the_dood
This creator posts videos primarily about their dogs. Content includes the dogs playing in ball pits, enjoying birthday celebrations, and receiving grooming. There are also videos showcasing the dogs' reactions to different foods and their daily routines. The creator also shares information about pet health, such as heartworm prevention and recovery from injuries.
Brinkley the Labrador
TikTok @brinkleythelab
This creator posts videos featuring their Labrador dog. The content includes clips of the dog enjoying everyday activities, as well as celebrating holidays like Christmas. Some videos also highlight the dog's food from a specific brand. The creator often uses humorous captions and relevant hashtags to describe the dog's antics and personality.
Frequently asked questions
Sign in to view Poppy's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Poppy today
You can use Nutcake’s agentic tools for free. Sign up today to work with Poppy on your creator campaign.