What kind of content does Julie Sousa make?
Julie Sousa brings a flair for the dramatic and a knack for thrifty style to her DIY and party planning content. On Instagram, she transforms everyday items into show-stopping decor, from elaborate cardboard creations to budget-friendly party setups. Brands will appreciate her ability to showcase attainable luxury and inspire followers to elevate their own celebrations and home spaces with creative, cost-conscious projects.
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Who is Julie Sousa鈥檚 audience?
Julie Sousa's audience is likely comprised of individuals actively seeking inspiration and practical advice for home decor, crafting, and event planning, particularly those interested in budget-friendly solutions. Their high Instagram engagement rate (2.83%) significantly surpasses the platform benchmark (1.5%), indicating strong interest and a receptive community. This suggests a high-quality audience that is not only following but actively interacting with Julie's content, signaling a strong potential for conversions on sponsored content or product recommendations related to DIY, party planning, and home goods.
Which creators are similar to Julie Sousa?
If you're looking for creators like this creator, you'll find inspiration for budget-friendly DIY projects and party planning that will elevate your home goods and crafting endeavors.
Becky George | House + Home
Instagram @styledbybeck
This creator shares videos about home decor and DIY projects. They showcase furniture makeovers, such as changing a faucet's appearance using specific products, and demonstrate how to create decorative items like paper chains. The content also includes tips for organising and styling different areas of the home, like wall niches and coffee tables, often with a focus on seasonal themes like autumn. Additionally, they share personal lifestyle content, including quick recipes and parenting humour.
Tina Le Mac
Instagram @tinalemac
This creator focuses on DIY projects, transforming everyday items into new decorative pieces. They often share tutorials on how to upcycle household objects like tins, pans, and toilet paper rolls into items such as jewellery boxes, art, and banners. The creator also demonstrates hacks for furniture and lighting, including IKEA items, and experiments with various art techniques like faux malachite painting and embossed foil art.
Kayzie Weedman
Instagram @heyitskayzie
This creator focuses on home improvement and DIY projects, often involving colourful paint and clever use of materials like painter's tape. They also share content related to family life, including transforming spaces for children's play such as a greenhouse into a fairy house or a playhouse into a schoolhouse. Additionally, they discuss organising and cleaning, showcasing home renovations and car cleaning routines.
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