What kind of content does Steph Nguyen make?
Steph Nguyen offers a candid and relatable look into her life, sharing personal experiences with breast cancer treatment alongside practical advice on lymphedema prevention. Her content spans across Instagram, where she creates engaging "get ready with me" videos, detailed skincare routines, and makeup tutorials. Steph also delights her audience with ASMR-style packing and cooking videos, healthy recipes, and DIY nail art, providing a unique blend of vulnerability and lifestyle inspiration.
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Who is Steph Nguyen’s audience?
Steph Nguyen's audience is likely comprised of individuals interested in holistic wellness, beauty, and personal health journeys, with a strong focus on breast cancer awareness and support. Their high Instagram engagement rate (4.87% ER) significantly surpasses industry benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly dedicated and interactive community. This audience actively seeks authentic content related to skincare, makeup, healthy living, and ASMR, suggesting a strong intent to engage with educational, inspirational, and self-care-oriented content. Their commitment signals a valuable opportunity for brands seeking to connect with a deeply invested and responsive consumer base.
Which creators are similar to Steph Nguyen?
If you're looking for creators like Steph Nguyen, you'll love discovering influencers who share breast cancer journeys, skincare tips, makeup tutorials, healthy recipes, and ASMR content.
rosie
TikTok @rosiecaitlin_
This creator shares videos about their daily routines and lifestyle. They document their morning matcha preparation and evening skincare. The creator also discusses their experiences with chronic illness, sharing their routines for managing it and promoting awareness. Additionally, they create content featuring product reviews, particularly in the makeup and skincare categories, often highlighting affordable options.
Liv Pirie
TikTok @livpirie
This creator shares content about preparing for a photoshoot, including gym workouts and skincare routines. They also feature fashion hauls, showcasing winter clothing and accessories. The creator discusses women's health topics, such as cervical screening and intimate wellness. A significant portion of their content documents their personal journey battling cancer, including chemotherapy and hair regrowth after treatment. They also review beauty products, particularly bath bombs.
Kem
TikTok @kemthompsonx
This creator shares content related to their experience with breast cancer, including details about treatment such as chemotherapy and hormone therapy. They document appointments like those at a plastics clinic and with their GP for injections. The creator also shares lifestyle content, such as attempting to use a hair curler and applying fake tan. They encourage viewers to check their breasts for awareness.
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