What kind of content does Mxo make?
Mx0 brings a unique blend of beauty and insightful social commentary to TikTok and Instagram. Their engaging video tutorials break down complex makeup techniques, from precise brow carving to flawless foundation application, while also offering honest product reviews and essential skincare advice. Beyond beauty, Mxo sparks important conversations, sharing personal observations on cultural nuances within the Muslim community and tackling topics like sexism with a thoughtful, direct tone.
Are you a brand that’s partnered with Mxo?
Verify your partnership
Who is Mxo’s audience?
Mxō's audience is likely comprised of individuals interested in beauty, skincare, and product reviews, with a significant segment actively seeking content relevant to the Muslim community and social commentary. Their intent signals are strong, indicated by exceptionally high engagement rates (TikTok: 20.60%, Instagram: 19.58%) far exceeding benchmark averages (TikTok ~3.0%, Instagram ~1.5%). This suggests a highly dedicated and engaged community that actively consumes and interacts with Mxo's content, presenting a valuable opportunity for brands seeking authentic connections within this niche.
Which creators are similar to Mxo?
If you're looking for creators like Mxo, you'll love content that blends makeup tutorials and skincare with insightful social commentary for the Muslim community and honest product reviews.
Frishta
TikTok @frishtaxx
This creator posts about beauty and lifestyle content. They share makeup tutorials for occasions like Eid, focusing on techniques such as soft glam and recreating specific makeup trends. The creator also documents aspects of their daily life, including routines during Ramadan, meals during Iftar and Suhoor, and experiences like attending brand events or trying new health services. They often feature product reviews and demonstrations, particularly for makeup and skincare items.
May Akhtar
TikTok @maytahmi · Instagram @maytahmi
This creator focuses on makeup tutorials and product reviews. They often showcase colourful and graphic eyeliner looks, alongside tutorials for full face makeup using various brands. The creator also shares fashion content, particularly focusing on modest and petite outfits, and occasionally posts about skincare routines.
Dominique Allison
TikTok @dominiqueallison
This creator posts videos about skincare and makeup. They share tutorials on how to achieve specific looks, such as glass skin or glowy spring makeup, and demonstrate techniques like colour correcting foundation or making lipstick last longer. The creator also shares their experiences attending brand events and trying out new beauty products, often comparing different shades and finishes of makeup such as blush or lipstick.
Frequently asked questions
Sign in to view Mxo's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Mxo today
You can use Nutcake’s agentic tools for free. Sign up today to work with Mxo on your creator campaign.