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Sophie Baker

This creator focuses on fashion and style content, frequently featuring try-on hauls from brands like Fashion Nova and Pepper Mayo. They document wardrobe overhauls, sharing the process of decluttering and rebuilding their clothing collection. The creator also shares beauty routines, such as 'get unready with me' videos, and experiments with different hairstyles, including mermaid waves and straightening techniques.

Where to find Sophie Baker

TikTok ·sophiejbaker
Followers328K
Avg views72K
Engagement0.1%
Sourced from public data
Instagram ·sophiejbaker
Followers776K
Avg views111
Engagement875.1%
Sourced from public data

Stats updated April 2026 · Stats don't look quite right?

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What kind of content does Sophie Baker make?

Sophie Baker offers engaging fashion and beauty content across TikTok and Instagram. Her style centers on accessible try-on hauls from popular brands, alongside inspiring wardrobe overhauls and detailed beauty routines. Sophie's relatable and informative approach makes her a go-to source for style inspiration and practical beauty tips.

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Which one?? 🥹 @Fashion Nova | 1st outfit: LA Washed Tee & On Track Wide Leg Woven Side Stripe Pant 💙 2nd outfit: Blake Layered Faux Leather Puffer Jacket & Cheyenne Cargo Jeans 🤎 AD #fashionnova #fashionnovahaul #ootd #outfitideas
Tonight’s fit 🤎 @PEPPERMAYO #peppermayo #ootn #outfitinspo #brownmaxidress
🤍
Wanted to do this for so long 🥹 #eyemazy #eyemazyamsterdam #amsterdam #eyephotograph

Who is Sophie Baker’s audience?

Sophie Baker's audience is likely composed of fashion-conscious individuals in GB seeking style inspiration and practical advice. Their intent signals are strong, indicated by high engagement on try-on hauls and wardrobe overhaul content. While her TikTok engagement (0.10% ER) is below benchmark, her Instagram performance (875.10% ER) is exceptionally high, suggesting a deeply invested and responsive community on that platform. This indicates a prime opportunity for Nutcake to leverage her Instagram audience for high-quality, conversion-focused campaigns.

Which creators are similar to Sophie Baker?

If you're looking for creators like this creator, you'll love channels that offer authentic fashion try-ons, style inspiration, and beauty routine tips for a complete wardrobe and self-care refresh.

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