What kind of content does Jess make?
Jess crafts serene and informative content focused on vegan skincare, holistic beauty, and natural ingredients. Across Instagram, they showcase nourishing face oils, cleansers, and body scrubs, emphasizing sustainable practices and organic formulations. Jess also shares insights into self-care rituals like lymphatic massage and breathwork, promoting a deeper connection to nature and well-being.
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Who is Jess’s audience?
Jess's audience is likely comprised of individuals interested in ethical consumption and personal well-being, primarily within the UK. Their intent signals are strong, indicated by a high engagement rate (1.39% on Instagram, nearing our benchmark of 1.5%) suggesting active interest in vegan skincare, holistic beauty, and sustainable practices. This audience demonstrates a commitment to self-care rituals and natural ingredients, pointing towards high-quality engagement and potential for conversion on relevant products and services.
Which creators are similar to Jess?
If you're looking for creators like this creator, you'll love those who champion vegan skincare, holistic beauty, and self-care rituals with a focus on natural, sustainable ingredients.
Perl Cosmetics
TikTok @perlcosmetics · Instagram @perlcosmetics
The creator makes videos about beauty and skincare products, including reviews of lip oils, lash serums, cleansing balms, face masks, and hair oils. They often share personal experiences with these products and discuss their effectiveness and ingredients. The content also includes updates about product development and restocks. Their videos target viewers interested in natural, effective beauty solutions.
Ruff Stuff Bodycare TM
Instagram @ruffstuffscrub
This creator posts content about skincare, focusing on their natural, vegan, and cruelty-free body scrubs and oils. They highlight the benefits of exfoliation and hydration for achieving soft, glowing skin, particularly during different seasons or after activities like exercise. The creator also shares insights into their brand's identity, emphasising their colourful packaging and handmade, natural formulations developed by an experienced therapist.
KATIE
Instagram @skulpt.aesthetics
This creator posts content focused on skincare and beauty treatments, particularly facials and lash services. They share behind-the-scenes looks at treatments like microneedling, explain the benefits of various procedures, and offer tips on at-home skincare routines. The content also includes product unboxings, reviews, and advice on common skincare mistakes. Additionally, they share updates on their beauty business, client feedback, and personal self-care practices.
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