What kind of content does Sam make?
Sam shares delicious recipes and savory meal ideas on Instagram, often featuring Caribbean-inspired dishes like jerk chicken. Beyond the kitchen, they offer practical tips for home gardening and cultivating your own food. Sam also opens up about personal experiences, sharing insights on skincare, haircare routines, and even relatable life moments.
Are you a brand that’s partnered with Sam?
Verify your partnership
Who is Sam’s audience?
Sam's audience is likely composed of individuals interested in lifestyle content, specifically focusing on home-based activities like cooking, gardening, and personal care. Their high Instagram engagement rate (5.00% ER) significantly surpasses benchmarks for platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), indicating a highly receptive and actively participating community. This suggests strong intent signals for product recommendations and tutorials within Sam's niche, promising high-quality engagement and conversion potential for relevant brands.
Which creators are similar to Sam?
If you're looking for creators like this creator, you'll find they're perfect for anyone interested in delicious recipes, gardening tips, and natural beauty routines.
Christin Sherise
Instagram @christin.sherise
This creator shares videos about their daily life, including moving to a new city and decorating their home. They also post about fashion hauls, trying new foods, and their hair care routines. The creator discusses topics such as financial literacy, self-worth, and overcoming social anxiety. They also share workout routines and lifestyle content.
Appetite Life
TikTok @appetite.life · Instagram @appetite.life
This creator posts videos about cooking recipes, often inspired by cookbooks, restaurant dishes, or food from literature. They share recipes for dishes like crispy pancakes, mille-feuille canapés, and oyster sauce glazed chicken. The content also includes gardening tips, such as using a retracting hose reel, and discussions on food fermentation techniques like making kimchi or blackberry hot sauce.
Jasmine
Instagram @jasmineblawrence
This creator posts a variety of content, including tutorials on hair styling such as French curl braids and sew-ins. They also share fitness content, such as daily squat challenges and full-body workout circuits. Other videos feature cooking demonstrations for recipes like curry goat, and lifestyle content including self-care routines and vlogs.
Frequently asked questions
Sign in to view Sam's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Sam today
You can use Nutcake’s agentic tools for free. Sign up today to work with Sam on your creator campaign.